# Pod

> Pod, formerly Pod Foods, connects emerging consumer brands with US retailers through a wholesale marketplace and logistics network. Its founders built the company after their own green pea cookie business ran into the grocery distribution bottleneck. Brands can ship direct to stores or use Pod’s regional warehouses; Pod also offers data, retail placement services, freight and financing access.

- **Founded:** 2017
- **Headquarters:** San Francisco, United States
- **Founders:** Larissa Russell (Co-founder and CEO), Fiona Lee (Co-founder and COO)
- **Products:** Pod Direct, Pod Express, Pod Capital, Box of Innovation, Pod Placement Program
- **Notable:** Reported more than 350 Bay Area brands and 100 retailers in its early marketplace by 2019., Expanded from early Bay Area operations into Chicago, New York and Los Angeles., Its current inventory help page lists nine regional, tri-temperature distribution centers.

## Products & services

- **Pod Direct** — Marketplace orders fulfilled by the brand directly to the retailer; Pod lists an 8% service fee.
- **Pod Express** — Managed inventory in regional distribution centers and consolidated delivery to retail; Pod lists an 18% service fee plus applicable storage fees.
- **Pod Capital** — Access to working capital, inventory and invoice financing through lending partners.
- **Box of Innovation** — Curated samples of selected emerging brands sent to retail buyers.
- **Pod Placement Program** — Paid retail presentation and growth-support plans for brands, with published Silver and Gold monthly tiers.
- **Pod Freight** — Inbound freight support for qualified brands shipping into its warehouse network.

## Achievements

- Reported more than 350 Bay Area brands and 100 retailers in its early marketplace by 2019.
- Expanded from early Bay Area operations into Chicago, New York and Los Angeles.
- Its current inventory help page lists nine regional, tri-temperature distribution centers.
- In 2024, Misfits Market took 35 products across 15 brands displaced by Foxtrot’s closure through its Pod relationship.

## Latest updates

- **2024-06** — Flowspace and Pod announced Pod3PL, expanding national fulfillment capabilities for food and beverage brands.
- **2024-05** — Misfits Market used its Pod relationship to take products from brands affected by Foxtrot’s abrupt closure.
- **—** — Pod announced its official name change from Pod Foods to Pod and described expansion into supplements, health and beauty products; the public page does not state a date.

## Links

- Website: https://podfoods.co/
- LinkedIn: https://www.linkedin.com/company/pod-foods
- Twitter/X: https://twitter.com/podfoodsco
- Instagram: https://www.instagram.com/podfoods.co/
- Facebook: https://www.facebook.com/podfoodsco

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Profile page: https://yespress.io/pod
Published by YesPress — https://yespress.io
Last updated: 2026-09-30