# PlantBaby

> PlantBaby is a Hawaii-born, San Francisco-linked plant-based nutrition company founded by husband-and-wife team Alex and Lauren Abelin. Its flagship brand, Kiki Milk, is billed as the first organic, clean-label plant milk designed specifically for children - built from whole-food ingredients like oats, sprouted pumpkin and hemp seeds, and Aquamin marine calcium, with no gums, seed oils, refined sugars, or synthetic additives. Formulated with a pediatrician and nutritionist and triple-toxin tested for mold, heavy metals, and pesticides, PlantBaby sells direct-to-consumer and through retailers including Sprouts, Wegmans, Erewhon, Amazon, and Thrive Market. The company has raised roughly $7 million and reached a $20 million valuation on a mission to nourish, inform, and empower the next generation while backing regenerative agriculture.

- **Founded:** 2020
- **Headquarters:** Lawai, Hawaii, United States
- **Founders:** Alex Abelin (Co-Founder & CEO), Lauren Abelin (Co-Founder)
- **Team size:** ~16 employees
- **Products:** Kiki Milk - Original, Kiki Milk - Chocolate, Kiki Milk - Unsweetened, Kiki Milk - Mac Nut, Accessories
- **Notable:** Launched Kiki Milk, billed as the first organic plant milk designed specifically for children (2020-2021)., Reached a $20 million valuation on its 2025 seed round., National retail launch at Sprouts Farmers Market and expansion into Wegmans, Erewhon, Amazon and Thrive Market.

## Products & services

- **Kiki Milk - Original** — Organic whole-food plant milk made from oats, pumpkin and hemp seeds; the flagship kid-focused formula with 5g plant protein and Aquamin marine calcium.
- **Kiki Milk - Chocolate** — Organic plant milk with oats, pumpkin and hemp seeds and cacao, sweetened without refined sugar.
- **Kiki Milk - Unsweetened** — Rice, pumpkin and hemp seed base for families wanting a no-added-sugar option.
- **Kiki Milk - Mac Nut** — A macadamia, cashew and Brazil nut blend, a nut-forward flavor in the lineup.
- **Accessories** — Kiki Straws and Kiki Kids Cup, kid-friendly drinkware that complements the milk line.
- **Plant-based infant formula (in development)** — A planned clean-label, plant-based infant formula - the company's stated next R&D frontier.

## Achievements

- Launched Kiki Milk, billed as the first organic plant milk designed specifically for children (2020-2021).
- Reached a $20 million valuation on its 2025 seed round.
- National retail launch at Sprouts Farmers Market and expansion into Wegmans, Erewhon, Amazon and Thrive Market.
- Formulated with a pediatrician and nutritionist and certified USDA Organic and Glyphosate-Residue-Free.
- Featured in Vogue and covered across food-industry trade press.
- Multiple product sell-outs signaling strong consumer demand.

## Latest updates

- **2025-02** — Closed Series Seed round led by B2 Partners, reaching a $20M valuation; investors include Big Idea Ventures, Everywhere Ventures, X Factor Ventures, Women's Equity Lab Silicon Valley and Babylist.
- **2025-10** — Alex Abelin featured on the Venture Everywhere podcast discussing healthy growth with Kiki Milk.
- **2024** — Reported roughly $4.8M in revenue via DTC and retail partnerships including Sprouts, Wegmans and Erewhon.
- **2022-06** — Raised $4M seed round led by Big Idea Ventures for R&D across current and future product lines.

## Links

- Website: https://plantbaby.co
- LinkedIn: http://www.linkedin.com/company/plantbabyco
- Twitter/X: https://twitter.com/plantbabyco
- YouTube: https://www.youtube.com/channel/UCseKhMv77rUy3O9vsjs_JkQ
- Instagram: https://instagram.com/kikimilkco
- Facebook: https://facebook.com/PlantBabyCompany
- TikTok: https://tiktok.com/@kikimilkco

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Profile page: https://yespress.io/plantbaby
Published by YesPress — https://yespress.io
Last updated: 2026-07-03