# Pixelz

> Pixelz is a global e-commerce content-production partner combining specialist retouchers, AI, and workflow software. It supplies product-photo editing, editorial retouching, video post-production, and managed generative imagery for brands, retailers, and photo studios.

- **Founded:** 2011
- **Headquarters:** San Diego, United States
- **Founders:** Thomas Kragelund (Co-founder), Janus Matthesen (Co-founder and CTO), Tejs Rasmussen (Co-founder; former CPO)
- **Products:** Product image retouching, Specialist-Assisted Workflow (S.A.W.), Editorial retouching, Pixelz platform and CloseUp, Video post-production
- **Notable:** Pixelz reported more than 45 million processed images in February 2022., Its current customer page claims 30,000+ brands and retailers., Its AI whitepaper says more than half of its production workflow is automated using AI.

## Products & services

- **Product image retouching** — Background removal, clipping paths, color correction and matching, shadows, garment cleanup, and invisible-mannequin composites.
- **Specialist-Assisted Workflow (S.A.W.)** — Modular production system routing image-editing tasks among specialists, AI models, and automation; rollout began in 2016.
- **Editorial retouching** — Finishing for campaign and editorial imagery, announced in November 2021.
- **Pixelz platform and CloseUp** — Asset review, markups, order tracking, production metrics, and collaboration; an API supports integration.
- **Video post-production** — Editing, color work, and quality assurance for e-commerce footage, integrated with the production platform.
- **AI Fashion Models** — Managed synthetic on-model imagery based on real product photography and an agreed creative direction.
- **Digital Twins** — Generated imagery featuring consenting real people’s licensed likenesses, developed with talent-agency participation.
- **AI Image to Video** — Managed generation, review, and finishing of motion assets from existing still imagery.

## Achievements

- Pixelz reported more than 45 million processed images in February 2022.
- Its current customer page claims 30,000+ brands and retailers.
- Its AI whitepaper says more than half of its production workflow is automated using AI.
- Secured a majority investment from Adelis in 2021.

## Latest updates

- **2026-08** — Published an explanation of Digital Twin production, including consent, multi-angle product inputs, review, and finishing.
- **2026-08** — Published its synthetic-model workflow, including pre-generation retouching and aesthetic review.
- **2026-04** — Detailed video-platform improvements including mobile uploads and side-by-side review.
- **2026-03** — Published the AI Image to Video introduction; the later whitepaper dates launch to February 2026.

## Links

- Website: https://www.pixelz.com/
- LinkedIn: https://www.linkedin.com/company/pixelz_inc
- Twitter/X: https://twitter.com/pixelz_inc
- YouTube: https://www.youtube.com/@pixelz.
- Instagram: https://www.instagram.com/pixelz/
- Facebook: https://www.facebook.com/pixelz.inc

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Profile page: https://yespress.io/pixelz
Published by YesPress — https://yespress.io
Last updated: 2026-10-25