# Pirelli

> Pirelli is a 154-year-old Milan tyremaker that has bet its whole business on the premium end of the road - the P Zero rubber under Ferraris and Porsches, the sole tyre supply to Formula 1 since 2011, and sensor-packed 'Cyber Tyres' that talk to the car. It reaches roughly 6.8 billion euros in annual revenue from 18 plants in 12 countries, and reaches drivers through both carmakers and its own retail and direct-to-consumer channels.

- **Founded:** 1872
- **Headquarters:** Milan, Italy
- **Founders:** Giovanni Battista Pirelli (Founder)
- **Team size:** ~31,000 employees
- **Products:** P Zero, Cinturato, Scorpion, Sottozero / Ice Zero, Cyber Tyre
- **Notable:** Sole Formula 1 tyre supplier since 2011, contract extended through 2028, 3,800+ OEM homologations across the world's premium carmakers, First Italian company listed on the New York Stock Exchange (1929)

## Products & services

- **P Zero** — Ultra High Performance summer tyre line born from motorsport, fitted to premium and supercars; now in its third generation.
- **Cinturato** — Eco-focused range engineered for lower rolling resistance and reduced CO2, including all-season options.
- **Scorpion** — Tyre family for SUVs and crossovers, spanning road, all-terrain and performance use.
- **Sottozero / Ice Zero** — Winter performance and studded winter tyres for cold and icy conditions.
- **Cyber Tyre** — Integrated hardware-plus-software system with sensors inside the tyre that read the road and communicate with the vehicle in real time; production being brought to Rome, Georgia, USA.
- **Pirelli Elect** — Technology dedicated to electric and plug-in hybrid cars, with 500+ OEM homologations, tuned for instant torque, weight and low noise.
- **Motorcycle & Bicycle tyres** — Diablo, Angel and Scorpion moto ranges, plus P Zero and Cycl-e bicycle tyres.
- **Formula 1 tyre supply** — Sole tyre supplier to the FIA Formula One World Championship (and F2, F3, F1 Academy) - the sport's exclusive technical partner for rubber.

## Achievements

- Sole Formula 1 tyre supplier since 2011, contract extended through 2028
- 3,800+ OEM homologations across the world's premium carmakers
- First Italian company listed on the New York Stock Exchange (1929)
- Net-zero-by-2040 target validated by the Science Based Targets initiative - among the most ambitious in the tyre industry, with a maximum CDP climate rating
- Invented the wide radial tyre (1974) and pioneered the sensor-equipped Cyber Tyre
- 2025 revenue of ~6.8 billion euros with net profit up to ~530 million euros

## Latest updates

- **2026-07** — Sinochem sold a 14% stake to Lumina Crown, a vehicle of Czech investor Michal Strnad, cutting its holding from ~34% to ~20% and making Camfin the largest shareholder.
- **2026-06** — The FIA exercised its option to extend Pirelli as Formula 1's sole tyre supplier through the end of the 2028 season.
- **2026-06** — A new board named Marco Tronchetti Provera Executive Chairman, with Andrea Casaluci as CEO.
- **2026-02** — Pirelli reported ~6.77 billion euros of 2025 revenue and ~530 million euros net profit, driven by 18-inch-plus high-value tyres.
- **2026-01** — Italy applied 'golden power' rules limiting Sinochem's influence to protect Pirelli's access to the US market, cutting its board nominations from 8 to 3.

## Links

- Website: https://www.pirelli.com
- LinkedIn: https://www.linkedin.com/company/pirelli
- Twitter/X: https://x.com/pirelli
- YouTube: https://www.youtube.com/pirelli
- Instagram: https://www.instagram.com/pirelli/
- Facebook: https://www.facebook.com/Pirelli/

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Profile page: https://yespress.io/pirelli
Published by YesPress — https://yespress.io
Last updated: 2026-08-13