# Pendo and Rocketlane

> Pendo and Rocketlane are often discovered under the same customer-onboarding search, yet their products address opposite sides of the handoff. Rocketlane is built for implementation teams coordinating plans, people, customer collaboration, time, resources, budgets and delivery before go-live; Pendo is built for product and digital teams analyzing behavior and guiding users inside software after login. This profile explains the distinction, the overlap, the companies behind each platform and a practical way to decide whether a team needs one, the other or both.

## Achievements

- Pendo says more than 14,000 companies use its platform, which processes more than 20 billion events daily.
- Pendo announced a $1 billion valuation in 2019 and more than $200 million in annual recurring revenue in 2024.
- Rocketlane reported more than 500 customer logos and growth of more than threefold each year after its 2022 Series A when announcing its 2024 Series B.
- Rocketlane raised $24 million in Series B funding in 2024 after an $18 million Series A.
- Both companies turned distinct operational pain into dedicated SaaS categories: product experience for Pendo and client-facing implementation and PSA for Rocketlane.

## Latest updates

- **2024-03** — Pendo said it had surpassed $200 million in annual recurring revenue and recorded its first quarter of positive cash generation.
- **2024-06** — Rocketlane announced a $24 million Series B and described plans to expand AI capabilities and its post-sales professional-services platform.
- **2025-10** — Rocketlane published an updated origin story connecting its product thesis to the founders' experience at Freshworks.

## Links

- Website: https://www.pendo.io/
- LinkedIn: https://www.linkedin.com/company/pendo-io

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Profile page: https://yespress.io/pendo-rocketlane-split-onboarding-job
Published by YesPress — https://yespress.io
Last updated: 2026-08-08