# Paul McCarthy

> Paul McCarthy is the Irish founder and a board member of Snapfix, a photo-based maintenance and operations platform. Raised on a County Cork farm as one of 12 children, he studied computer science at University College Cork, worked internationally in software, and combined that experience with family property management to develop Snapfix. He won the 2020 New Frontiers Lead Entrepreneur Award. In June 2026 he announced a move away from daily operations while retaining a strategic board role.

- **Role:** Founder and board member at Snapfix
- **Organizations:** Snapfix, ICL, National Terminals Australia, Fusion Systems, Vision Consulting, Marrakech
- **Nationality:** Irish
- **Education:** BSc in Computer Science, University College Cork, New Frontiers entrepreneurship programme, IADT / TU Dublin, Enterprise Ireland New Frontiers
- **Known for:** Founded Snapfix, combining photographs with a red-yellow-green task status system., Won the New Frontiers Lead Entrepreneur Award in January 2020., Led Snapfix through its early product development and investment rounds, including the €1.75 million round announced in January 2022.

## Career timeline

- **Before Snapfix** — Spent 15 years working abroad in software, including in New York, the UK, Australia and Germany; later returned to Ireland and worked in family property management and development.
- **2016-2018** — Developed and tested the original photo-based maintenance idea.
- **2019** — Cathal Greaney joined as CTO; Snapfix formally launched in September after an earlier bootstrapped period.
- **2020** — Won the New Frontiers Lead Entrepreneur Award in January; Snapfix closed a €1.5 million seed round later that year.
- **2022** — Snapfix announced €1.75 million in funding backed by Sator Grove Holdings on 24 January.
- **2024** — Brett Robbins became Snapfix CEO in June.
- **2025** — Appeared on The Hidden Hustle Podcast as founder and head of product.
- **2026** — On 1 June announced he was stepping back from daily operations while remaining on the Snapfix board to focus on long-term strategy.

## Achievements

- Founded Snapfix, combining photographs with a red-yellow-green task status system.
- Won the New Frontiers Lead Entrepreneur Award in January 2020.
- Led Snapfix through its early product development and investment rounds, including the €1.75 million round announced in January 2022.
- Reported Snapfix customers in more than 60 countries in his June 2026 board transition announcement.

## Latest updates

- **2026-06** — Announced on 1 June that he was stepping back from daily activities, retaining his Snapfix board seat and a focus on long-term strategy; reported customers in over 60 countries.
- **2025-07** — Featured on The Hidden Hustle Podcast as Snapfix founder and head of product.
- **2025-02** — Published a Snapfix interview with CEO Brett Robbins marking a move to new Dublin headquarters.
- **2024-06** — Brett Robbins succeeded him as Snapfix CEO.

## Links

- Website: https://snapfix.com/
- LinkedIn: https://www.linkedin.com/in/paulmccarthyireland/

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Profile page: https://yespress.io/paul-mccarthy
Published by YesPress — https://yespress.io
Last updated: 2026-10-21