# Paro

> Paro is a Chicago-based, AI-powered marketplace that connects businesses and accounting firms with vetted fractional finance and accounting experts - from bookkeepers and controllers to fractional CFOs. Founded in 2015, it pairs its proprietary matching algorithms across 60+ industries and 250+ skill sets with data tools and advisory insight, aiming to become the go-to resource for finance and accounting solutions as the profession faces a deepening talent shortage.

- **Founded:** 2015
- **Headquarters:** Chicago, Illinois, United States
- **Founders:** Michael Burdick (Co-Founder (former CEO, Chief Strategy Officer)), Dan Wywrot (Co-Founder)
- **Team size:** ~200 employees
- **Products:** Strategic Fractional CFO Services, Financial Planning & Analysis (FP&A), Bookkeeping & Accounting, Tax & Compliance, Business Process Consulting
- **Notable:** Raised $25M Series C in June 2023 (total funding ~$67-69M) despite a tough fundraising market, described as an up-round with clean terms, Reports a 95% first-time match success rate and matching 20x faster than traditional recruiting, Reports 97% forecasting accuracy through its AI tools

## Products & services

- **Strategic Fractional CFO Services** — On-demand CFO expertise for fundraising support, financial modeling, cash flow management, KPI and budget planning without a full-time hire.
- **Financial Planning & Analysis (FP&A)** — Budgeting, forecasting, financial modeling, KPI dashboards and data-driven insights for growing companies.
- **Bookkeeping & Accounting** — Full-charge bookkeeping, account reconciliation, financial reporting and controller support delivered by vetted professionals.
- **Tax & Compliance** — Corporate tax filing, tax preparation, GAAP compliance, internal audit and regulatory support.
- **Business Process Consulting** — ERP implementation, transaction advisory, systems and process design, and finance transformation projects.
- **AI Matching Platform** — Proprietary matching engine pairing clients with the top 2% of finance experts across 60+ industries and 250+ skill sets, with tools like the Impact Engine and Growth Simulator.
- **Technology for CPA Firms** — Advisory service for accounting firms combining architecture recommendations, fractional tech strategy and AI implementation guidance.

## Achievements

- Raised $25M Series C in June 2023 (total funding ~$67-69M) despite a tough fundraising market, described as an up-round with clean terms
- Reports a 95% first-time match success rate and matching 20x faster than traditional recruiting
- Reports 97% forecasting accuracy through its AI tools
- Tripled revenue over two years since operationalizing AI; doubled average client spend
- Backed by Revolution Ventures (Steve Case), Sierra Ventures, Madrona Venture Group and Top Tier Capital Partners

## Latest updates

- **2023-06** — Closed $25M Series C led by Top Tier Capital Partners to build out its enterprise finance and accounting platform and double down on AI.
- **2024-08** — Expanded offerings for both businesses and accounting firms, including a 'Technology for CPA Firms' advisory service.
- **2025-10** — Co-founder Michael Burdick featured in Forbes on founding Paro and redefining the CFO role.

## Links

- Website: https://paro.ai
- LinkedIn: https://www.linkedin.com/company/paro-ai
- Twitter/X: https://twitter.com/Paro_io
- Facebook: https://www.facebook.com/paro.io1

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Profile page: https://yespress.io/paro
Published by YesPress — https://yespress.io
Last updated: 2026-07-18