# Parcel Perform

> Parcel Perform is a Singapore-headquartered SaaS company that runs an AI-powered delivery experience platform for e-commerce brands, marketplaces and retailers. By standardizing shipment data across more than 1,100 carriers worldwide, it lets merchants track parcels in real time, predict delivery dates, send branded notifications, automate returns and optimize carrier costs - turning fragmented post-purchase logistics into a single, actionable data foundation now used to improve visibility on AI shopping assistants like ChatGPT, Perplexity and Gemini.

- **Founded:** 2016
- **Headquarters:** Singapore
- **Founders:** Arne Jeroschewski (Founder & CEO), Dana von der Heide (Co-Founder & Chief Commercial Officer)
- **Team size:** ~180-200 employees
- **Products:** AI Commerce Visibility, AI Decision Intelligence, Post-Purchase Experience, Checkout Experience, Returns Experience
- **Notable:** Built the industry's largest standardized last-mile delivery data set across 1,100+ carriers., Processes more than 100 million parcel updates per day., Raised US$20M Series A led by Cambridge Capital with SoftBank Ventures Asia (2021).

## Products & services

- **AI Commerce Visibility** — Monitors, analyzes and improves a brand's visibility, ranking and sentiment across AI shopping assistants like ChatGPT, Perplexity and Gemini - connecting real delivery performance to Generative Engine Optimization (GEO).
- **AI Decision Intelligence** — Central intelligence layer that turns logistics data into automated insights and recommendations across checkout, post-purchase, returns and logistics.
- **Post-Purchase Experience** — Branded, real-time parcel tracking pages and proactive delivery notifications that reduce WISMO (Where Is My Order) tickets and build loyalty.
- **Checkout Experience** — Accurate estimated/predicted delivery dates and delivery-promise optimization at checkout to lift conversion.
- **Returns Experience** — Self-service, automated returns management with fraud prevention and revenue recovery.
- **Logistics Experience** — AI-driven carrier selection, performance monitoring, cost audit and delivery-SLA control across a 1,100+ carrier network.

## Achievements

- Built the industry's largest standardized last-mile delivery data set across 1,100+ carriers.
- Processes more than 100 million parcel updates per day.
- Raised US$20M Series A led by Cambridge Capital with SoftBank Ventures Asia (2021).
- Coined and launched 'GEO' (Generative Engine Optimization) for e-commerce with AI Commerce Visibility (2025).
- Serves 3,000+ enterprise merchants including Nespresso, Puma and TikTok.
- ISO 27001 certified and GDPR compliant with a 99.9% uptime guarantee.

## Latest updates

- **2025-10** — Launched enterprise beta of AI Commerce Visibility, defining 'GEO' (Generative Engine Optimization) for e-commerce.
- **2025-05** — Unveiled AI Decision Intelligence, a central intelligence layer redefining the delivery experience across checkout, post-purchase, returns and logistics.
- **2025** — Repositioned as an 'AI Delivery Experience Platform', pushing beyond post-purchase and expanding carrier network to 1,100+.

## Links

- Website: https://www.parcelperform.com
- LinkedIn: https://www.linkedin.com/company/parcel-perform
- Twitter/X: https://twitter.com/parcelperform
- YouTube: https://www.youtube.com/@parcelperform
- Facebook: https://facebook.com/parcelperform/

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Profile page: https://yespress.io/parcel-perform
Published by YesPress — https://yespress.io
Last updated: 2026-07-25