# PAR Punchh

> PAR Punchh provides cloud loyalty, rewards, and guest engagement software for multi-unit restaurant and retail brands. Acquired by PAR Technology in 2021, it now supplies the loyalty foundation within PAR Engagement, connecting purchase data, personalized campaigns, and branded digital experiences.

- **Founded:** 2010
- **Headquarters:** San Mateo, United States
- **Founders:** Shyam Rao (Co-founder; former CEO), Jitendra Gupta (Co-founder), Sastry Penumarthy (Co-founder; strategic alliances and partnerships), Aditya Sanghi (Co-founder; CTO)
- **Products:** Punchh Loyalty, Marketing & Offers, Smart Passes, Guest360, Loyalty Pay
- **Notable:** Acquired by PAR Technology in April 2021., Cervin reports Punchh reached its first US$10 million ARR with less than US$10 million in capital., Fazoli’s case study reports a 17% loyalty sales increase for January 2019 through December 2020; vendor-reported and not a controlled causal estimate.

## Products & services

- **Punchh Loyalty** — Points, tiers, referrals, rewards, and program management connected to restaurant transaction systems.
- **Marketing & Offers** — Customer segmentation, personalized offers, automated campaigns, and communications across email, SMS, and push channels.
- **Smart Passes** — Wallet-native Punchh loyalty enrollment, points, and offers through Apple Wallet and Google Wallet.
- **Guest360** — Customer data platform integrated with Punchh, connecting activity across channels for loyalty and non-loyalty guests; launched with a phased rollout.
- **Loyalty Pay** — Combines payment and loyalty so guests can pay and earn rewards in the same interaction.
- **PAR Games** — No-code gamification engine for loyalty engagement.
- **Digital Experience** — Branded apps and other guest-facing digital experiences within the wider PAR Engagement suite.
- **Engagement Services** — Program strategy, campaign execution, guest support, technical consulting, and reporting.
- **PAR Ordering** — Adjacent PAR Engagement product for branded web, mobile, and kiosk ordering; not a standalone Punchh invention.

## Achievements

- Acquired by PAR Technology in April 2021.
- Cervin reports Punchh reached its first US$10 million ARR with less than US$10 million in capital.
- Fazoli’s case study reports a 17% loyalty sales increase for January 2019 through December 2020; vendor-reported and not a controlled causal estimate.
- Punchh continues as the loyalty component within PAR Engagement, announced June 2025.

## Latest updates

- **2026-09** — PAR launched Guest360 on September 1, live with select Punchh customers and planning expanded rollout through the end of 2026.
- **2026-04** — PAR Vision 2026 presentation premiered April 28, featuring Guest360, PAR Intelligence, ordering, and loyalty.
- **2025-12** — Smart Passes launched December 11 as an Apple and Google Wallet loyalty channel.
- **2025-06** — PAR Engagement launched June 10, bringing Punchh loyalty into a broader guest engagement suite.

## Links

- Website: https://punchh.com/
- LinkedIn: https://www.linkedin.com/company/punchh/
- Twitter/X: https://x.com/getpunchh
- YouTube: https://www.youtube.com/channel/UC0U-yf8wfzfkcAIsHCevuuw
- Instagram: https://www.instagram.com/getpunchh/
- Facebook: https://www.facebook.com/getpunchh

---

Profile page: https://yespress.io/par-punchh
Published by YesPress — https://yespress.io
Last updated: 2026-10-02