# Owler

> Owler is a Meltwater-owned business intelligence platform combining community-contributed company information, competitor relationships, and news monitoring. Sales teams, marketers, and executives use its profiles, alerts, subscriptions, integrations, and APIs to research companies and decide which accounts deserve attention.

- **Founded:** 2011
- **Headquarters:** Redwood City, United States
- **Founders:** Jim Fowler (Co-founder; former CEO), Tim Harsch (Co-founder and CEO named in company materials), Rajan Madhavan (Co-founder)
- **Products:** Owler Community, Owler Pro, Owler Enterprise, Owler API / Data Licensing, Owler AI
- **Notable:** Rebuilt the InfoArmy report model into Owler, launched under that name in 2014., Meltwater announced a US$24.5 million acquisition agreement in June 2021., Owler currently advertises coverage exceeding 20 million companies and 45 million competitive relationships; vendor-reported figures.

## Products & services

- **Owler Community** — Free membership with limited research access and the ability to follow up to five companies.
- **Owler Pro** — Company research, competitor discovery, custom lists and news alerts; publicly listed at $39 per month billed annually ($468 per year) at research time.
- **Owler Enterprise** — Team-oriented offering with custom pricing, integrations and research workflows. Current About and checkout pages use Enterprise; some product pages retain Max branding.
- **Owler API / Data Licensing** — Licensed company attributes, competitor relationships and news for external applications.
- **Owler AI** — Announced November 7, 2023: drafts email, LinkedIn messages and voicemail scripts using company news and data; initially exclusive to Max subscribers.
- **Owler Chrome Extension** — Company insights and news while browsing websites, LinkedIn or CRM applications.

## Achievements

- Rebuilt the InfoArmy report model into Owler, launched under that name in 2014.
- Meltwater announced a US$24.5 million acquisition agreement in June 2021.
- Owler currently advertises coverage exceeding 20 million companies and 45 million competitive relationships; vendor-reported figures.

## Latest updates

- **2023-11** — Owler launched its AI outreach-writing feature, initially for Max subscribers.
- **2024-09** — Databar’s founder publicly confirmed a direct Owler API partnership.
- **2026-10** — Research snapshot: current About and checkout pages list Community, Pro and Enterprise. Pro is advertised at $39/month billed annually; some marketing pages still reference Max. This is an observation, not a dated launch announcement.

## Links

- Website: https://www.owler.com/
- LinkedIn: https://www.linkedin.com/company/owler/
- Twitter/X: https://twitter.com/owlerinc
- YouTube: https://www.youtube.com/channel/UCCtQkigMRd1Cx096HNy7DIw
- Instagram: https://www.instagram.com/owlerinc/
- Facebook: https://www.facebook.com/OwlerInc/

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Profile page: https://yespress.io/owler
Published by YesPress — https://yespress.io
Last updated: 2026-10-23