# Omnisient - Collaborative Consumer Intelligence

> Omnisient is a privacy-preserving data collaboration company that lets banks, insurers, retailers and consumer brands analyze their first-party data together without ever sharing or exposing it. Using privacy enhancing technologies, US-patented Crypto-IDs and AI-powered data clean rooms, the platform matches mutual customers across datasets so lenders can score credit-invisible and thin-file consumers using alternative behavioral data - all while personal information never leaves the owner's environment. Founded in Cape Town and now expanding into the United States, the company protects hundreds of millions of consumer records for more than 100 enterprises.

- **Founded:** 2019
- **Headquarters:** Cape Town, South Africa
- **Founders:** Jon Jacobson (Co-Founder & Group CEO), Anton Grutzmacher (Co-Founder & Chief Revenue Officer)
- **Team size:** ~59 employees
- **Products:** Privacy-Preserving Data Collaboration Platform, Alternative Data Clean Rooms, Data Monetization Solutions, Desktop Onboarding Application
- **Notable:** Enabled assessment of 8 million credit-invisible individuals, with 3.2 million newly qualifying for credit, Helped banks improve loan repayment prediction by 41% and achieve a 29% projected credit revenue increase using alternative data, ISO 27001 certified; protects over 500 million consumer records

## Products & services

- **Privacy-Preserving Data Collaboration Platform** — An independent platform using Privacy Enhancing Technologies (PETs), advanced cryptography and AI that lets organizations analyze first-party data together without ever sharing or exposing it. Each party anonymizes and tokenizes data locally, generating US-patented Crypto-IDs for privacy-safe matching.
- **Alternative Data Clean Rooms** — AI-powered, privacy-safe environments where lenders and data owners analyze anonymized data to score credit-invisible and thin-file consumers - now being brought to the US market.
- **Data Monetization Solutions** — Lets consumer brands (retailers, telcos, pharmacies, gyms) generate new revenue from high-value first-party behavioral data without exposing customer identities.
- **Desktop Onboarding Application** — Local software that anonymizes and tokenizes personally identifiable information inside the data owner's own environment before any data leaves it.

## Achievements

- Enabled assessment of 8 million credit-invisible individuals, with 3.2 million newly qualifying for credit
- Helped banks improve loan repayment prediction by 41% and achieve a 29% projected credit revenue increase using alternative data
- ISO 27001 certified; protects over 500 million consumer records
- Trusted by more than 100 large enterprises
- US-patented Crypto-ID technology for privacy-safe identity matching
- Named by the Financial Times as one of Africa's Fastest Growing Companies
- IAPP Privacy Innovation Award, World Economic Forum recognition, Startup Battlefield Award, Microsoft Partner of the Year 2024, DataIQ Award

## Latest updates

- **2025-11** — Closed a $12.5M Series A funding round co-led by global credit bureau TransUnion to bring AI-powered alternative credit data clean rooms to the US market.
- **2025-06** — TransUnion announced a minority investment, board seat and global strategic partnership to accelerate responsible alternative data adoption.
- **2024-08** — Secured a $7.5M Series A investment from Arise to fund global expansion.

## Links

- Website: https://omnisient.com
- LinkedIn: http://www.linkedin.com/company/omnisient
- Twitter/X: https://twitter.com/B2BDataCollab

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Profile page: https://yespress.io/omnisient-collaborative-consumer-intelligence
Published by YesPress — https://yespress.io
Last updated: 2026-07-18