# Omniconvert

> Omniconvert is a Bucharest-based ecommerce software and services company connecting website experiments, customer analytics and feedback. Explore handles CRO, Pulse tracks customer experience, and Nexus incorporates the former Reveal analytics product alongside AI-assisted growth workflows.

- **Founded:** 2013
- **Headquarters:** Bucharest, Romania
- **Founders:** Valentin Radu (Founder & CEO)
- **Products:** Explore, Reveal / Nexus Customer Intelligence, Pulse, Nexus, CVO Academy
- **Notable:** Company reports profitability since 2023., Company reports 70,000+ experiments across 2,500+ ecommerce and retail brands., Leroy Merlin Romania case study reports 46 experiments in 14 months, a 39.13% win rate and 6.27% website revenue uplift.

## Products & services

- **Explore** — A/B testing, surveys, website overlays, personalization and traffic segmentation; currently offers free testing for 50,000 visitors.
- **Reveal / Nexus Customer Intelligence** — Reveal launched in 2020; its RFM segmentation, CLV, cohorts, audience building and NPS capabilities are becoming the Customer Intelligence layer inside Nexus.
- **Pulse** — Retail customer-experience measurement using NPS, CSAT, CES, journey-stage feedback, NLP analysis and response alerts.
- **Nexus** — AI ecommerce growth engine in beta in 2026; connects commerce and marketing data, customer intelligence, creative generation and approval-based execution.
- **CVO Academy** — Customer Value Optimization training launched with eight practitioners and academics.
- **Managed optimization and data services** — Audits, research, experiment strategy, design, development, QA, analysis and implementation support.
- **CROBenchmark AI audits v2** — Public ecommerce CRO audits; version two launched in 2025.
- **ecommercebenchmark.ai** — Free public audit spanning CRO, ads, reviews, AI visibility, competitors and agentic commerce readiness.

## Achievements

- Company reports profitability since 2023.
- Company reports 70,000+ experiments across 2,500+ ecommerce and retail brands.
- Leroy Merlin Romania case study reports 46 experiments in 14 months, a 39.13% win rate and 6.27% website revenue uplift.
- Company reports more than 5,000 ecommerce professionals educated through the CVO Academy.

## Latest updates

- **2025-12** — Explore introduced Shopify price testing for single-currency stores on December 5.
- **2026-06** — Explore introduced experiment-status webhooks on June 22 and display time zones on June 25.
- **2026-07** — Explore introduced more than 80 insertable templates and a revamped style editor on July 27.
- **2026-10** — Observed on October 3: Nexus is onboarding founding brands free; Reveal is becoming Customer Intelligence inside Nexus. Observation date, not an asserted launch month.

## Links

- Website: https://www.omniconvert.com/
- LinkedIn: https://www.linkedin.com/company/omniconvert/
- Twitter/X: https://twitter.com/omniconv
- YouTube: https://www.youtube.com/Omniconvert
- Facebook: https://www.facebook.com/Omniconvert/

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Profile page: https://yespress.io/omniconvert
Published by YesPress — https://yespress.io
Last updated: 2026-10-03