# Omni Hotels & Resorts

> Omni Hotels & Resorts is a privately held American hotel and resort operator based in Dallas, Texas, running roughly 50 upscale properties and more than 20,000 rooms across the U.S. and Canada. Owned by Robert Rowling's TRT Holdings since 1996, Omni is unusual for owning most of the hotels it operates in an industry racing toward asset-light franchising - a strategy that funds golf resorts, historic landmarks like The Omni Homestead and Grove Park Inn, big convention business, and its Select Guest loyalty program.

- **Founded:** 1958
- **Headquarters:** Dallas, Texas, United States
- **Founders:** The Dunfey Brothers (Founders of predecessor Dunfey Hotels (1958)), Robert B. Rowling (Owner via TRT Holdings (acquired 1996))
- **Team size:** ~23,000 employees
- **Products:** Omni Hotels & Resorts, Golf resorts, Mokara Spa, Meetings & Events, Weddings & Social
- **Notable:** AAA Four Diamond service standard across the portfolio, Opened Omni PGA Frisco Resort in 2023 (~$520M, 660 acres), one of the largest resort developments in North America, Portfolio includes historic landmarks: The Omni Homestead (1766), Omni Bedford Springs (1796), The Omni Grove Park Inn (1913) and Omni Mount Washington

## Products & services

- **Omni Hotels & Resorts** — Upscale/luxury full-service hotels and resorts across North America, built around AAA Four Diamond service and locally distinct food and beverage.
- **Golf resorts** — Championship golf at properties including Omni PGA Frisco, La Costa, Barton Creek, Grove Park Inn, Bedford Springs and Homestead.
- **Mokara Spa** — Boutique spa and wellness brand within Omni resorts, plus the standalone Mokara Hotel & Spa in San Antonio.
- **Meetings & Events** — Large-scale convention, meeting and event space (e.g., 130,000 sq ft at Omni PGA Frisco) serving corporate and association groups.
- **Weddings & Social** — Wedding and special-occasion venues across historic and resort properties.
- **Select Guest Loyalty** — Loyalty program relaunched in 2024 with four tiers (Member, Insider, Champion, Icon) earning Omni Credits toward free nights, plus complimentary Wi-Fi.

## Achievements

- AAA Four Diamond service standard across the portfolio
- Opened Omni PGA Frisco Resort in 2023 (~$520M, 660 acres), one of the largest resort developments in North America
- Portfolio includes historic landmarks: The Omni Homestead (1766), Omni Bedford Springs (1796), The Omni Grove Park Inn (1913) and Omni Mount Washington
- Omni Fort Lauderdale opened December 2025, marking the brand's return to South Florida
- Grew from ~35 properties at the 1996 acquisition to roughly 50 today

## Latest updates

- **2025-12** — Omni Fort Lauderdale opened, returning the brand to South Florida after more than two decades.
- **2025-04** — Adam Hayashi named Chief Revenue Officer.
- **2024-05** — Michael Innocentin appointed Chief Marketing Officer.
- **2024-02** — Select Guest loyalty program officially relaunched with four tiers and Omni Credits.
- **2023-05** — Omni PGA Frisco Resort opened in Frisco, Texas.

## Links

- Website: https://www.omnihotels.com/
- LinkedIn: https://www.linkedin.com/company/omni-hotels
- Twitter/X: https://twitter.com/OmniHotels
- YouTube: https://www.youtube.com/omnihotels
- Instagram: https://www.instagram.com/omnihotels/
- Facebook: https://www.facebook.com/omnihotels/

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Published by YesPress — https://yespress.io
Last updated: 2026-08-13