# now.gg

> now.gg supplies cloud gaming and distribution tools for mobile game developers and publishers. Its browser service lets players access supported games without a local installation, while nowSDK, nowStudio and nowUA support publishing, payments, rewarded ads and promotion across cloud, desktop and alternative-store channels.

- **Founded:** 2020
- **Headquarters:** Campbell, United States
- **Founders:** Rosen Sharma (Co-founder and CEO), Suman Saraf (Co-founder; identified as CTO in company profiles), Jay Vaishnav (Co-founder; identified as Senior Vice President of Products in company profiles)
- **Products:** now.gg Cloud / nowCloud OS, nowSDK, nowStudio, nowUA, nowCafe
- **Notable:** Launched its mobile cloud platform in June 2021., NTT DOCOMO Ventures reported 42 million users as of February 2023., Reported more than 100 million registered users in March 2024.

## Products & services

- **now.gg Cloud / nowCloud OS** — Cloud execution and streaming of mobile games to supported browsers; the cloud platform launched on June 3, 2021.
- **nowSDK** — Native Android and Unity integration for login, payments, rewarded ads, events and distribution to multiple channels.
- **nowStudio** — Developer console for app submission, testing, publishing, webshops and performance, purchase and advertising analytics.
- **nowUA** — Game promotion and user acquisition across devices and channels including messaging and social platforms.
- **nowCafe** — Consumer cloud service in Japan that delivered Tower of God: New World inside LINE Messenger.
- **nowStore for Telegram** — Announced at Gamescom in August 2024 for mobile games and AI apps, with TON-based purchases.
- **nowPremium** — Paid ad-free browser-play option; the public guide advertises a $0.99 daily pass in selected regions, with weekly and monthly options.

## Achievements

- Launched its mobile cloud platform in June 2021.
- NTT DOCOMO Ventures reported 42 million users as of February 2023.
- Reported more than 100 million registered users in March 2024.
- Announced cloud distribution partnerships involving Netmarble and SkyVu in 2024.

## Latest updates

- **2025-04** — The company news index listed BlueStacks Air leaving beta, extending the related Mac gaming offering.
- **2025-03** — now.gg published a Horizon Walker case study describing Gentle Maniac’s nowSDK integration.
- **2024-08** — Announced nowStore for Telegram and the Netmarble Tower of God: New World cloud launch.

## Links

- Website: https://now.us/
- LinkedIn: https://www.linkedin.com/company/nowgginc
- Twitter/X: https://x.com/nowgg_games
- YouTube: https://www.youtube.com/channel/UCJ56IoBJr4vtNrtTw0CEpYg
- TikTok: https://www.tiktok.com/@nowgg_games

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Profile page: https://yespress.io/now-gg
Published by YesPress — https://yespress.io
Last updated: 2026-10-25