# Novoloop

> Novoloop is a California-based circular materials company that chemically upcycles hard-to-recycle plastic waste - the grocery bags, food films and mailers that mechanical recycling can't handle - into virgin-quality, high-performance polyols and thermoplastic polyurethane (TPU). Using its proprietary Accelerated Thermal Oxidative Decomposition (ATOD) process and Lifecycling platform, the company turns post-consumer polyethylene into materials used in footwear, electronics and automotive goods, with a substantially lower carbon footprint than fossil-based equivalents. Founded in 2015 by childhood friends Miranda Wang and Jeanny Yao, Novoloop has raised over $50 million and counts On's Cloudprime sneaker among its first commercial showcases.

- **Founded:** 2015
- **Headquarters:** Menlo Park, California, United States
- **Founders:** Miranda Wang (Co-Founder & CEO), Jeanny Yao (Co-Founder & COO)
- **Team size:** Approximately 25 employees
- **Products:** Lifecycled TPU, Recycled+ TPU, Lifecycled Polyols, ATOD / Lifecycling Platform
- **Notable:** Named one of TIME's World's Top Greentech Companies (2025), Debuted the world's first chemically upcycled TPU outsole in On's Cloudprime sneaker (2022), Holds 50 granted and pending patents across 18 regions

## Products & services

- **Lifecycled TPU** — Virgin-quality thermoplastic polyurethane made from post-consumer polyethylene waste, reducing carbon emissions by up to roughly 41% versus conventional TPU. Used in footwear, electronics and consumer goods.
- **Recycled+ TPU** — Performance compounds made from post-industrial manufacturing scrap, engineered to match virgin material performance for industrial applications.
- **Lifecycled Polyols** — Virgin-quality polyols synthesized from upcycled polyethylene, serving as drop-in feedstock for polyurethane producers.
- **ATOD / Lifecycling Platform** — Proprietary Accelerated Thermal Oxidative Decomposition technology that breaks plastic film and packaging down to monomers, purifies them, and rebuilds them into high-value polymers - a roughly 68% lower CO2e footprint than fossil routes.

## Achievements

- Named one of TIME's World's Top Greentech Companies (2025)
- Debuted the world's first chemically upcycled TPU outsole in On's Cloudprime sneaker (2022)
- Holds 50 granted and pending patents across 18 regions
- Raised over $50 million in total funding
- Operates a continuous demonstration plant in India
- Founders named to Forbes 30 Under 30

## Latest updates

- **2025-10** — Announced strategic partnership with Shanghai Huide Science & Technology to scale Lifecycled TPU production.
- **2025-06** — Closed $21 million Series B led by Taranis, bringing total funding to over $50 million.
- **2025-01** — Named to TIME's list of the World's Top Greentech Companies.
- **2022-09** — Partnered with On to launch the Cloudprime sneaker featuring the first chemically upcycled TPU outsole.

## Links

- Website: https://novoloop.com
- LinkedIn: https://www.linkedin.com/company/novoloopinc
- Twitter/X: https://twitter.com/BioCellection
- Instagram: https://www.instagram.com/novoloop
- Facebook: https://www.facebook.com/biocellection

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Profile page: https://yespress.io/novoloop
Published by YesPress — https://yespress.io
Last updated: 2026-06-13