# Notch

> Notch provides AI agents and managed implementation for customer-facing, internal and back-office operations. Founded as an insurer in 2021 and launched as an AI platform in February 2024, it now focuses on insurance, financial services and telecom, combining language models with business rules, integrations and audit trails.

- **Founded:** 2021
- **Headquarters:** New York, United States
- **Founders:** Rafael Broshi (Co-Founder & CEO), Elool Jacoby (Co-Founder & CPO), Yuval Peled (Co-Founder & CTO)
- **Products:** Customer-facing AI agents, Internal AI coworkers, Back-office AI agents, ADAM, Managed implementation and optimization
- **Notable:** Reported 10 million-plus tickets and 30-plus clients by September 2025., Reported 12x ARR growth over the 12 months preceding its March 2026 Series A; absolute ARR not disclosed., Guardio case study reports 87% autonomous resolution within four months.

## Products & services

- **Customer-facing AI agents** — Voice, chat and email agents for servicing, inquiries and structured intake, with policy controls and escalation.
- **Internal AI coworkers** — Document retrieval, policy queries, summaries and data lookup for staff who retain decision authority.
- **Back-office AI agents** — Document ingestion, classification, extraction, deadline detection and routing into business systems.
- **ADAM** — AI Dialogue and Automation Mindframe: orchestration and improvement layer that analyzes interactions, identifies workflow problems and helps teams implement controlled changes.
- **Managed implementation and optimization** — Dedicated specialists configure integrations, policies and tests, then continue improving deployment performance.

## Achievements

- Reported 10 million-plus tickets and 30-plus clients by September 2025.
- Reported 12x ARR growth over the 12 months preceding its March 2026 Series A; absolute ARR not disclosed.
- Guardio case study reports 87% autonomous resolution within four months.
- The Conscious Bar case study reports 40% fewer return requests after proactive delivery updates.
- Named among Calcalist and CTech’s 50 most promising Israeli startups for 2026.
- Selected for Qumra Capital’s Tomorrow’s Growth Companies 2026, according to Notch.

## Latest updates

- **2026-03** — Announced $30 million Series A on March 25, reaching $45 million total funding and planning further U.S. expansion.
- **2026-04** — Named to Calcalist and CTech’s 50 most promising startups list, according to company announcement.
- **2026-05** — Company reports selection for Qumra Capital’s Tomorrow’s Growth Companies 2026.
- **2026-09** — Listed ITC Vegas participation for September 29 to October 1, with booth meetings and an October 1 presentation.

## Links

- Website: https://get-notch.co/
- LinkedIn: https://www.linkedin.com/company/notchapp/
- Twitter/X: https://x.com/Notchcx

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Profile page: https://yespress.io/notch
Published by YesPress — https://yespress.io
Last updated: 2026-10-04