# Nikola Baldikov

> Nikola Baldikov is the Plovdiv-based CEO and founder of SERPsGrowth and founder of InBound Blogging. A former accountant whose early marketing experience came from a printed T-shirt shop, he worked in-house at Brosix and SiteGround before building agencies focused on SEO, link building and digital PR. He also publishes the SEOverload newsletter and contributes to marketing and business publications.

- **Role:** CEO and Founder at SERPsGrowth
- **Organizations:** SERPsGrowth, InBound Blogging, Brosix, SiteGround
- **Nationality:** Bulgarian
- **Education:** Bachelor’s in Economics, European College of Economics and Management, Johannes Kepler University Linz, Marketing studies; credential type not specified, Software University
- **Known for:** Founded InBound Blogging and SERPsGrowth., Reported bootstrapping InBound Blogging with $15,000 and reaching approximately $20,000 in monthly revenue after its first year; historical, self-reported figures published February 2024., Contributor to Entrepreneur, MarketingProfs and HackerNoon.

## Career timeline

- **Early career; dates unspecified** — Worked in accounting; described beginning his professional career at the National Bank of Bulgaria in a 2020 interview.
- **2012** — Started an online printed T-shirt shop with his cousin and learned digital marketing through Facebook advertising and influencer collaborations.
- **2015** — Dates his discovery of SEO to this year in his personal chronology.
- **2016-2022** — Worked in full-time SEO; his chronology includes leading SEO and marketing at Brosix, followed by SEO Manager at SiteGround.
- **2018** — Interviewed as Digital Marketing Specialist at Brosix in September.
- **2022-09** — Founded InBound Blogging, according to his own career chronology.
- **2024-02** — Reported approximately $20,000 monthly agency revenue in a first-year retrospective published by Starter Story.
- **By 2025-10** — Publicly described launching SERPsGrowth as a specialist link-building agency.
- **2025-11** — Spoke at Link Building Mastery in Chiang Mai.
- **2026-06** — Published a first-year retrospective of SEOverload, reporting roughly 50 articles and over 600 subscribers.

## Achievements

- Founded InBound Blogging and SERPsGrowth.
- Reported bootstrapping InBound Blogging with $15,000 and reaching approximately $20,000 in monthly revenue after its first year; historical, self-reported figures published February 2024.
- Contributor to Entrepreneur, MarketingProfs and HackerNoon.
- Speaker at Link Building Mastery, Digital4Varna and Digital4Plovdiv, as listed on his personal site.
- Reported 5,447 SEOverload article views in the year reviewed in June 2026.

## Latest updates

- **2026-06** — Published his SEOverload first-year retrospective on June 19, reporting roughly 50 articles, 5,447 article views and more than 600 subscribers.
- **2026-06** — Published “Do You Actually Need llms.txt?” on June 5, as listed on his LinkedIn profile.
- **2025-11** — Shared photographs and reflections from speaking at Link Building Mastery in Chiang Mai.

## Links

- Website: https://inboundblogging.com/my-story/
- LinkedIn: https://www.linkedin.com/in/nikola-baldikov-7215a417/
- Twitter/X: https://x.com/baldikovn

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Profile page: https://yespress.io/nikola-baldikov
Published by YesPress — https://yespress.io
Last updated: 2026-10-22