# Nex

> Nex is a San Jose-based consumer tech company building the Nex Playground, an AI-powered motion gaming console that gets families off the couch. Founded by ex-Apple engineers, the company treats your living room as the controller and bets that physical, social play has a future in a screen-tapping world.

- **Founded:** 2018
- **Headquarters:** San Jose, California, United States
- **Founders:** David Lee (Co-founder & CEO), Reggie Chan (Co-founder), Tony Sung (Co-founder)
- **Team size:** ~260
- **Products:** Nex Playground, Play Pass, Motion Developer Kit, Licensed Game Catalog
- **Notable:** Reached ~750,000 cumulative console sales by late 2025, Crossed $150M in revenue on hardware + subscription mix, Backed by Mark Cuban, Blue Pool, Samsung Ventures

## Products & services

- **Nex Playground** — A $179 cube-shaped motion gaming console with an ultra-wide camera, AI-powered body tracking, and a library of family games. No controllers, no wearables - just stand in front of the TV.
- **Play Pass** — An $89/year subscription that unlocks 50+ rotating motion games across fitness, party, and learning categories.
- **Motion Developer Kit** — An SDK that lets third-party studios build motion-tracked games, fitness apps, and interactive experiences on Nex hardware.
- **Licensed Game Catalog** — Branded titles featuring Bluey, Barbie, Fruit Ninja, and other family-friendly IP built natively for motion play.

## Achievements

- Reached ~750,000 cumulative console sales by late 2025
- Crossed $150M in revenue on hardware + subscription mix
- Backed by Mark Cuban, Blue Pool, Samsung Ventures
- Signed Bluey, Barbie, and Fruit Ninja as launch IP
- Built a Kinect-class motion engine into a 3-inch cube

## Latest updates

- **2026-01** — Variety profile on the Bluey partnership and Nex outpacing competition in family-fitness gaming.
- **2025-12** — Approaching 1M cumulative unit sales; company says it is near self-sustaining and not raising.
- **2024-12** — Crossed 150K units sold in calendar 2024 after slow 2023 launch.
- **2023-12** — Nex Playground launches at $179, sells 5,000 units in soft debut.

## Links

- Website: https://nex.inc
- LinkedIn: https://www.linkedin.com/company/nexinc
- Instagram: https://www.instagram.com/nexplayground/
- Facebook: https://www.facebook.com/nexplayground/
- TikTok: https://www.tiktok.com/@nexplayground

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Profile page: https://yespress.io/nex
Published by YesPress — https://yespress.io
Last updated: 2026-05-28