# Newlux Group

> Newlux Group is a family-rooted Spanish consumer-products company that moved from leather garments into affordable home appliances, organization products, travel goods and sleep products. Based in Sant Vicent del Raspeig, Alicante, it sells directly to consumers and through marketplaces while also serving retailers, hotels, interior designers and other business buyers through the Newlux, Numada and Nalui lines.

- **Founded:** 1974
- **Headquarters:** Sant Vicent del Raspeig, Alicante, Spain
- **Founders:** Manuel Molines (Co-founder), Sagra (Co-founder)
- **Team size:** 11-50 employees on LinkedIn; supplied company data estimates 22 employees.
- **Products:** Newlux home products, Numada travel products, Nalui sleep products, Newlux Business / VIP, Customer support and technical assistance
- **Notable:** Survived an early-2000s crisis in its original leather-garment business and shifted into home technology and sleep products., Built a Spanish sleep-product factory during the post-2004 reinvention, according to the company's catalog and history., Entered direct-to-consumer marketplace selling in 2015 and reports that selected products became Amazon top sellers for multi-week periods.

## Products & services

- **Newlux home products** — Small appliances and household products spanning cooking, air treatment, vacuuming, laundry care, drying racks, storage furniture and cleaning tools.
- **Numada travel products** — Luggage and travel products designed around durability, movement and ease of use.
- **Nalui sleep products** — Mattresses, pillows, bedding and other rest products linked to the group's Spanish sleep-manufacturing experience.
- **Newlux Business / VIP** — A B2B program with business pricing, specialist advice, business catalogs and inventory-risk arrangements for retailers, hotels, designers and specialist shops.
- **Customer support and technical assistance** — Direct help for orders, defects, returns, maintenance and repairs across current and legacy group brands.

## Achievements

- Survived an early-2000s crisis in its original leather-garment business and shifted into home technology and sleep products.
- Built a Spanish sleep-product factory during the post-2004 reinvention, according to the company's catalog and history.
- Entered direct-to-consumer marketplace selling in 2015 and reports that selected products became Amazon top sellers for multi-week periods.
- Consolidated a sprawling brand portfolio around clearer consumer experiences beginning in 2021.
- Maintained operations across five decades, from 1974 through its 50th anniversary period.
- At the time reviewed, Revi displayed a 4.7/5 aggregate from more than 1,300 reviews for newluxbrand.com.

## Latest updates

- **2026-02** — The Newlux shop added the TurboDual V160 dual-bucket spin-mop system as a new product listing.
- **2026-01** — El País included Newlux's 5-liter multifunction cooking robot as a budget alternative in a comparison of Thermomix competitors.
- **2025-02** — Newlux published its Q1 2025 catalog, setting out the current mission, vision, company history and home-product range.
- **2025-03** — The group used LinkedIn to promote its Numada travel brand, part of the portfolio consolidated after 2021.
- **2024-06** — Newlux celebrated roughly five decades of company history while continuing to position the group around Newlux, Numada and Nalui.

## Links

- Website: https://newluxgroup.com/
- LinkedIn: https://www.linkedin.com/company/newlux-group
- YouTube: https://www.youtube.com/c/newlux
- Instagram: https://www.instagram.com/newlux.brand/
- Facebook: https://www.facebook.com/newlux.brand/
- TikTok: https://www.tiktok.com/@newluxbrand

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Profile page: https://yespress.io/newlux-group
Published by YesPress — https://yespress.io
Last updated: 2026-08-20