# Newhouse

> Newhouse is a privately held New York marketing and communications agency that combines influencer programs, experiential activations, public relations, social strategy, research, and production. Its portfolio is strongest in entertainment and streaming, where a physical stunt, creator brief, press angle, and social distribution plan are designed as one campaign rather than handed among separate shops.

- **Founded:** 2018
- **Headquarters:** New York, United States
- **Founders:** William Heath (Co-Founder)
- **Products:** Research, strategy and analytics, Influencer marketing, Public relations, Experiential and events, Social media
- **Notable:** The #RunwayReady TikTok campaign exceeded 100 million views in its first few days, according to Newhouse's case study., The A League of Their Own activation used 30,000 baseballs for a 300-foot message, produced 232 social posts and 15.5 million impressions, and was shortlisted in two 2022 Clio Sports categories., The Max launch campaign generated a reported 110 million combined-follower impressions from 59 confirmed creators and 184 posts.

## Products & services

- **Research, strategy and analytics** — Audience research, KPI development, campaign road maps, performance-media planning, dashboards, ROI analysis, and measurement.
- **Influencer marketing** — Creator identification and vetting, briefs, negotiation, contracting, management, post verification, payment, whitelisting, and earned-media-value reporting.
- **Public relations** — Press strategy, junkets, premieres, launches, corporate PR, editorial pitching, syndication, event management, and promotions.
- **Experiential and events** — Concepting and production for screenings, mailers, pop-ups, and multi-day activations, including venues, permitting, fabrication, staffing, and budget reconciliation.
- **Social media** — Social strategy, community management, paid social, listening, custom activations, content creation, and campaign reporting.
- **Creative and production** — Copy, graphic and environmental design, video shoots and editing, motion graphics, live streams, filters, effects, digital ads, custom mailers, and responsive web work.

## Achievements

- The #RunwayReady TikTok campaign exceeded 100 million views in its first few days, according to Newhouse's case study.
- The A League of Their Own activation used 30,000 baseballs for a 300-foot message, produced 232 social posts and 15.5 million impressions, and was shortlisted in two 2022 Clio Sports categories.
- The Max launch campaign generated a reported 110 million combined-follower impressions from 59 confirmed creators and 184 posts.
- The People We Hate at the Wedding activation produced about 100 social posts with a combined creator following above 57 million; its related contest drew thousands of entries.
- The Walmart Store No. 8 campaign reported about 500,000 organic views and a 6% average engagement rate on in-feed posts.
- Newhouse says its Miquela campaign helped grow the virtual influencer from zero to 1.4 million Instagram followers in one year.

## Latest updates

- **2026-09** — The company was advertising influencer-marketing roles in New York and Mexico City and account-services roles in Los Angeles.
- **2025** — Recent portfolio additions included campaigns for The Last Showgirl, The Friend, Wicked, and Flight Risk.
- **2024** — Newhouse's portfolio included creator work around the Paris Olympics opening ceremony, Max Sports, Walmart Store No. 8, and entertainment franchises including Barbie and Deadpool.

## Links

- Website: https://hellonewhouse.com
- LinkedIn: https://www.linkedin.com/company/hellonewhouse
- YouTube: https://www.youtube.com/@HelloNewhouse/videos
- Instagram: https://www.instagram.com/hellonewhouse

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Profile page: https://yespress.io/newhouse
Published by YesPress — https://yespress.io
Last updated: 2026-09-24