# NewForm

> NewForm is a New York-based creative intelligence company that pairs an in-house creative studio with proprietary software called Framework. It makes paid social ads at scale - roughly 2,500 assets a month written, shot, and edited by people - runs them in market, and turns every result into a living map of what works for a brand. Founded by Hamza Alsamraee, Andrew Presser, and Alec Velikanov, NewForm puts strategists, producers, and engineers under one roof to close the gap between creative and media for performance teams.

- **Headquarters:** New York, United States
- **Founders:** Hamza Alsamraee (CEO & Co-Founder), Andrew Presser (COO & Co-Founder), Alec Velikanov (CTO & Co-Founder)
- **Team size:** 50+ employees
- **Products:** Framework, Full-Service Creative Studio, WillBot
- **Notable:** Produces roughly 2,500 ad assets per month, written, shot, and edited by people., Reported 10B+ paid impressions and 50+ brand clients across 8+ languages., Bootstrapped to multi-million-dollar annual recurring revenue.

## Products & services

- **Framework** — A creative intelligence platform that auto-tests every ad and watches it the way a human buyer would - reading hook strength, fatigue curves, and audience response in real time to show what creative is working, why, and what to make next.
- **Full-Service Creative Studio** — Forward-deployed creatives, strategists, and producers who brief, shoot, and edit roughly 2,500 ad assets per month, embedded inside client accounts to produce, test, and improve paid ads every week.
- **WillBot** — An intelligent media-buying agent that acts as an AI extension of a marketing team, integrating with existing ad workflows to manage and optimize spend.

## Achievements

- Produces roughly 2,500 ad assets per month, written, shot, and edited by people.
- Reported 10B+ paid impressions and 50+ brand clients across 8+ languages.
- Bootstrapped to multi-million-dollar annual recurring revenue.
- Recognized as Meta, TikTok, and Google partner.
- Launched WillBot, an AI media-buying agent, extending from creative into media buying.

## Latest updates

- **2025-01** — Published 'The Year of the Agent' and expanded toward AI agents, including the WillBot media-buying agent.
- **2024-11** — Co-founder Hamza Alsamraee discussed the future of content marketing and AI-driven distribution on The Casey Adams Show.
- **2025-07** — Hamza Alsamraee featured in a CEO.com / YouTube founder interview about scaling NewForm.

## Links

- Website: https://www.newform.com
- LinkedIn: https://www.linkedin.com/company/newformai
- Twitter/X: https://twitter.com/NewFormDigital/
- Facebook: https://facebook.com/NewFormDigital/

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Profile page: https://yespress.io/newform
Published by YesPress — https://yespress.io
Last updated: 2026-06-13