# New Home Star

> New Home Star provides homebuilders with outsourced sales teams, online sales concierges, marketing, training, consulting, and proprietary sales enablement software. Founded by David Rice in 2008, the privately held firm combines local selling teams with shared operating processes and technology for builders in the United States and Canada.

- **Founded:** 2008
- **Headquarters:** Elmhurst, United States
- **Founders:** David M. Rice (Founder)
- **Products:** Sales Management, New Home Connect, Online Sales Teams, Sales Training, Star Marketing
- **Notable:** Company-reported 2025 activity: 6,500-plus new home sales and more than $3.5 billion in home sales volume; these figures are not corporate revenue., Company reports more than 500 team members in its 2025 snapshot., Reported inclusion in Glassdoor’s 2025 Best Places to Work small and medium company list.

## Products & services

- **Sales Management** — Recruits, trains and manages dedicated onsite sales teams, including adoption of existing builder teams, using a performance-based variable cost structure.
- **New Home Connect** — Sales enablement platform with Marketing, Operations, Training and Engagement hubs; subscription packages include coaching, strategy sessions and a kickoff boot camp.
- **Online Sales Teams** — Licensed online sales concierges provide inquiry handling, appointment setting, call tracking and lead reporting, with advertised coverage of 12 hours daily and seven days weekly.
- **Sales Training** — Eight-week new-hire program, 500-plus video modules, weekly curriculum, workshops and leadership coaching.
- **Star Marketing** — Homebuilder agency covering SEO, paid media, branding, community campaigns, lead nurturing, reporting and HubSpot services.
- **Home Builder Consulting** — Specialist advice on builder sales operations and growth.
- **Astro AI** — AI sales assistant announced in February 2026 for agents, directors and builder executives, drawing on company training and expert Q&A material.

## Achievements

- Company-reported 2025 activity: 6,500-plus new home sales and more than $3.5 billion in home sales volume; these figures are not corporate revenue.
- Company reports more than 500 team members in its 2025 snapshot.
- Reported inclusion in Glassdoor’s 2025 Best Places to Work small and medium company list.
- Chris Laskowski named a 2026 HousingWire Marketing Leader.

## Latest updates

- **2026-02** — Announced Astro AI on February 2 with a February 4 launch webinar.
- **2026-06** — HousingWire recognized marketing director Chris Laskowski as a Marketing Leader.
- **2026-07** — Reported results of a June World Cup-themed sales and development competition.
- **2026-08** — Hosted an August 5 HubSpot for Home Builders webinar, described in an August 13 announcement.
- **2026-08** — Published an August 25 announcement for its AI for Home Builders e-book.

## Links

- Website: https://www.newhomestar.com/
- LinkedIn: https://www.linkedin.com/company/new-home-star
- Twitter/X: https://twitter.com/newhomestar
- YouTube: https://www.youtube.com/c/NewHomeStar
- Instagram: https://www.instagram.com/newhomestar/
- Facebook: https://www.facebook.com/NewHomeStar/

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Profile page: https://yespress.io/new-home-star
Published by YesPress — https://yespress.io
Last updated: 2026-10-17