# Netflix

> Netflix is a global entertainment company that combines subscription video, an advertising-supported plan, live programming, games and fan experiences in one personalized service. Its advantage is the loop between worldwide distribution, original and licensed storytelling, recommendation software, product experimentation and a large audience: Netflix can release a story globally, learn quickly from engagement and extend successful worlds into games, merchandise, live events and advertising partnerships.

- **Founded:** 1997
- **Headquarters:** Los Gatos, United States
- **Founders:** Reed Hastings (Co-founder and former CEO), Marc Randolph (Co-founder and first CEO)
- **Team size:** Approximately 16,000 full-time employees as of December 31, 2025
- **Products:** DVD-by-mail, Netflix streaming, Netflix Originals, Netflix Games, Ads plan and Netflix Ads Suite
- **Notable:** Popularized subscription DVD-by-mail without due dates or late fees., Launched streaming in 2007 and expanded service to more than 190 countries., Helped normalize full-season releases and personalized on-demand viewing.

## Products & services

- **DVD-by-mail** — The original online rental and later subscription service; discontinued in 2023.
- **Netflix streaming** — On-demand television, films, documentaries, animation and stand-up across internet-connected devices.
- **Netflix Originals** — Commissioned, acquired and produced series and films distributed by Netflix.
- **Netflix Games** — Games included with membership, increasingly connected to Netflix stories and playable across mobile and selected TV experiences.
- **Ads plan and Netflix Ads Suite** — A lower-priced membership tier funded partly by advertising, supported by Netflix's in-house ad technology.
- **Live programming** — Live comedy, awards, sports entertainment and event programming including WWE and NFL games.
- **Netflix House and consumer products** — Physical fan experiences, food, merchandise and licensed products that extend screen franchises into the real world.
- **Netflix Playground** — A family-oriented games destination included with membership and designed without ads or in-game transactions.

## Achievements

- Popularized subscription DVD-by-mail without due dates or late fees.
- Launched streaming in 2007 and expanded service to more than 190 countries.
- Helped normalize full-season releases and personalized on-demand viewing.
- Built Open Connect, a global content-delivery network designed for high-volume video streaming.
- Developed VMAF, an Emmy-winning perceptual video-quality metric released as open source.
- Reached more than 325 million paid memberships by the end of 2025.
- Generated $45.183 billion in 2025 revenue with a 29.5% operating margin.
- Established a large local-language production footprint capable of turning regional titles into worldwide hits.

## Latest updates

- **2026-06** — Netflix previewed a refreshed mobile experience in APAC, including a vertical Clips feed, and expanded its family games vision through Netflix Playground.
- **2026-06** — Netflix launched a FIFA World Cup game designed to use a phone as controller and a television as the playing field.
- **2026-05** — Netflix said its ads plan reached more than 250 million global monthly active viewers and announced expansion to 15 additional countries in 2027.
- **2026-05** — The company expanded consumer-product partnerships in toys and confectionery, including collaborations around family franchises.
- **2026-03** — Netflix added audience, frequency-management and programmatic capabilities to its in-house Ads Suite.
- **2026-01** — Netflix reported more than 325 million paid memberships, $45.183 billion in 2025 revenue and a 29.5% operating margin.

## Links

- Website: https://www.netflix.com
- LinkedIn: https://www.linkedin.com/company/netflix
- Twitter/X: https://twitter.com/netflix
- GitHub: https://github.com/Netflix
- YouTube: https://www.youtube.com/@Netflix
- Instagram: https://www.instagram.com/netflix/
- Facebook: https://www.facebook.com/netflix
- TikTok: https://www.tiktok.com/@netflix

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Profile page: https://yespress.io/netflix
Published by YesPress — https://yespress.io
Last updated: 2026-08-13