# Nathan Latka

> Nathan Latka started Heyo with $119 in his bank account from a Virginia Tech dorm room, grew it to $5M ARR, turned down a $6.5M buyout offer, then sold for $300K - and recorded every conversation. Today he runs Founderpath, which has deployed $200M+ in non-dilutive capital to 500+ SaaS founders, hosts a 30M+ download podcast rated #1 by INC Magazine, and operates GetLatka, a database of 58,600+ private SaaS companies built entirely from CEO interviews.

- **Role:** Founder & CEO at Founderpath
- **Organizations:** Founderpath, GetLatka, Latka Capital, Heyo (exited)
- **From:** United States
- **Nationality:** American
- **Education:** B.Arch (Architecture) and BSc Business Finance - did not complete; left to run Heyo, Virginia Polytechnic Institute and State University (Virginia Tech)
- **Known for:** Built Heyo from $119 to $5M ARR and 10,000 customers before age 25, INC Magazine #1 Business Podcast for 'The Top Entrepreneurs', 30M+ podcast downloads across 3,000+ CEO interviews

## Career timeline

- **2008** — Enrolled at Virginia Tech, admitted to #1-ranked architecture program
- **2009** — Founded The Fan Page Factory, The Social Consultant, The Social Tee; generated $73K in first 6 months cold-calling businesses for custom Facebook pages at $700 each
- **2010** — Founded Heyo in his dorm room with $119 in the bank; pivoted to automated Facebook contest/lead-gen tool at $30-$300/month
- **2011** — Received $6.5M acquisition offer from iContact; turned it down inspired by Zuckerberg's example
- **2011** — Co-founded Virginia Tech Entrepreneur Club
- **2015** — Launched 'The Top Entrepreneurs' podcast - daily 15-minute CEO interviews
- **2016** — Sold Heyo to Votigo (competitor) for ~$300K; recorded and published the entire sale process on his podcast
- **2017** — Launched GetLatka.com - searchable database of private SaaS companies built from interview data
- **2018** — Appeared on CNBC's 'Million Dollar Roadtrip'; launched 'Latka's Money' on Facebook Watch with 1M+ viewers/episode
- **2019** — Published 'How to Be a Capitalist Without Any Capital' (Portfolio/Penguin Random House) - instant WSJ bestseller; incorporated Operation Pie (later Founderpath)
- **2020** — Officially launched Founderpath in January - non-dilutive capital for SaaS founders underwritten by Stripe data
- **2021** — Founderpath raised $10M first institutional fund; achieved profitability by year-end
- **2022** — Founderpath raised $145M (debt + equity) led by Coromandel Capital; acquired SaaSOpen conference
- **2024** — SaaSOpen Austin sold out 1,000 seats with 502 SaaS CEOs and $3.8B combined revenue; Founderpath deployed $200M+ to 500+ founders
- **2024** — Published Software Debt Q4 2024 Report covering $18B across 1,000 borrowers
- **2025** — SaaSOpen India (February 6-7); podcast crosses 30M+ downloads

## Achievements

- Built Heyo from $119 to $5M ARR and 10,000 customers before age 25
- INC Magazine #1 Business Podcast for 'The Top Entrepreneurs'
- 30M+ podcast downloads across 3,000+ CEO interviews
- Deployed $200M+ in non-dilutive capital to 500+ SaaS founders via Founderpath
- Wall Street Journal Bestselling Author
- Created GetLatka.com - the largest searchable database of private SaaS metrics (58,600+ companies)
- Appeared on CNBC and Facebook Watch with 1M+ viewers/episode
- Self-described 'most sued podcaster in SaaS' - refuses to pull episodes under legal pressure
- SaaSOpen conference sold out 1,000 seats in 2024
- Raised $145M for Founderpath in 2022
- Co-founded Virginia Tech Entrepreneur Club (still active)

## Latest updates

- **2025-02** — SaaSOpen India conference held February 6-7, 2025
- **2024-12** — Published Software Debt Q4 2024 Report: $18 billion across 1,000 borrowers
- **2024-03** — SaaSOpen Austin 2024 sold out all 1,000 seats; 502 SaaS CEOs attended with $3.8B combined revenue
- **2024-01** — Founderpath launched 48-month term loans with 12-month interest-only periods
- **2022-10** — Founderpath raised $145M (debt + equity); acquired SaaSOpen conference

## Links

- Website: https://nathanlatka.com
- LinkedIn: https://www.linkedin.com/in/nathanlatka/
- Twitter/X: https://x.com/NathanLatka
- YouTube: https://www.youtube.com/channel/UCJ4E393uI8mWRlSqgoeUKKw
- Instagram: https://www.instagram.com/nathanlatka/
- Facebook: https://www.facebook.com/NathanWLatka/

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Profile page: https://yespress.io/nathan-latka
Published by YesPress — https://yespress.io
Last updated: 2026-04-26