# Nathalie Siphengphet

> Nathalie Siphengphet is NQX's Global Vice President of Strategy and Chief Marketing Officer, leading global strategy, brand positioning, and marketing for the Canada-and-Philippines customer-experience company. Her nearly 20-year career spans communications around Bombardier's C Series, marketing and strategy at CAE, the global expansion of CAE Women in Flight, and NQX's evolution from Nordia and Quantrics into a unified technology-enabled CX brand.

- **Role:** Global Vice President, Strategy and Chief Marketing Officer at NQX
- **Organizations:** NQX, Nordia, Quantrics, CAE, Bombardier Commercial Aircraft
- **Known for:** Helped shape communications for the Bombardier C Series program, now the Airbus A220., Led CAE's Women in Flight ambassador program and its expansion through partnerships with American Airlines, AirAsia, and Air Canada., Helped guide the brand evolution from Nordia and Quantrics to NQX.

## Career timeline

- **College years** — Briefly worked as a contact-centre agent, an experience she later described as difficult and unexpectedly relevant to her CX leadership.
- **2016-2018** — Served in communications and public-relations roles at Bombardier Commercial Aircraft during the C Series program's debut and major media cycles.
- **2019-2022** — Worked as Director and Head of Marketing and Strategy for CAE's Civil Aviation Training Solutions.
- **2020-2022** — Led CAE Women in Flight as it expanded scholarships, mentorship, storytelling, and airline partnerships.
- **2024-04** — Joined NQX, then Nordia, as Vice President of Strategy and Communications.
- **2025-05** — Helped launch the NQX identity uniting Nordia and Quantrics; recognized among Women We Admire's Top 50 Women Leaders of Montreal for 2025.
- **2026** — Serves as Global Vice President, Strategy and Chief Marketing Officer; appeared at CXOutsourcers and was listed again among Montreal women leaders.

## Achievements

- Helped shape communications for the Bombardier C Series program, now the Airbus A220.
- Led CAE's Women in Flight ambassador program and its expansion through partnerships with American Airlines, AirAsia, and Air Canada.
- Helped guide the brand evolution from Nordia and Quantrics to NQX.
- Named one of Women We Admire's Top 50 Women Leaders of Montreal in 2025.
- Included in Women We Admire's Top Women Leaders of Montreal for 2026.

## Latest updates

- **2026-07** — Represented NQX as Global Vice President of Strategy and CMO in discussions around the company's planned expansion and investment in the Philippines.
- **2026-06** — Announced as an NQX participant at Customer Contact Week 2026 in Las Vegas for conversations on CX leadership and emerging trends.
- **2026-05** — Contributed comments from CXOutsourcers Mindshare in Ottawa to the CX Files podcast and reflected publicly on her early experience as a contact-centre agent.
- **2026-05** — Included in Women We Admire's Top Women Leaders of Montreal for 2026.

## Links

- Website: https://www.nqx.ca
- LinkedIn: https://www.linkedin.com/in/nathaliesiphengphet

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Profile page: https://yespress.io/nathalie-siphengphet
Published by YesPress — https://yespress.io
Last updated: 2026-08-24