# Nasir Ali Joiya

> Nasir Ali Joiya is the Lahore-based co-founder and CEO of ZAPTA Technologies. His work spans software development, UX/UI design and product planning for startups and enterprises. His public activities include industry-academia partnerships, participation in Pakistan Tech Alliance and practical commentary on MVP development and AI adoption.

- **Role:** Co-founder and CEO at ZAPTA Technologies
- **Organizations:** ZAPTA Technologies, ZeeFrames, Pakistan Tech Alliance
- **Education:** International Islamic University, Islamabad, GIFT University
- **Known for:** Co-founded ZAPTA Technologies in 2020., Helped establish industry-academia relationships with UMT and GIFT University., Named among the founders of Pakistan Tech Alliance by the alliance.

## Career timeline

- **2020** — Co-founded ZAPTA Technologies; co-founder Ateeq Asif dates its founding to 2020.
- **2021** — In a December 31 update, reported more than 156 completed ZAPTA projects and clients in more than 20 countries.
- **2022** — Shared ZAPTA’s industry-academia memorandum of understanding with UMT.
- **2023** — Announced a ZAPTA partnership with GIFT University focused on practical training and employment opportunities.
- **2024** — Thanked current and former designers when ZAPTA announced more than 1,650 UI/UX projects over four years.
- **2025** — Met PureLogics co-founder Usman Akbar and promoted the September Pakistan Tech Alliance meetup in Lahore.
- **2026** — Published commentary on MVP delivery and practical AI adoption; participated in a UX/UI expert interview.

## Achievements

- Co-founded ZAPTA Technologies in 2020.
- Helped establish industry-academia relationships with UMT and GIFT University.
- Named among the founders of Pakistan Tech Alliance by the alliance.
- Featured as a UX/UI design contributor in TechBehemoths Expert Insights 2026.

## Latest updates

- **2026-09** — Umer Ghumman discussed Joiya’s student freelancing origins and ZAPTA’s response to AI in a Seattle talk, describing retraining and redeployment.
- **2026-05** — Published a post arguing that useful AI tools should solve real business problems, save measurable time and fit existing workflows.
- **2026-03** — Shared reflections on Eid gatherings and appreciation for ZAPTA’s team.
- **2026-02** — Argued that disciplined scope and faster feedback matter to MVP delivery.

## Links

- LinkedIn: https://pk.linkedin.com/in/nasir-ali-joiya

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Profile page: https://yespress.io/nasir-ali-joiya
Published by YesPress — https://yespress.io
Last updated: 2026-10-26