# Nadia Boujarwah

> Nadia Boujarwah is a Cuban-Kuwaiti American entrepreneur, investor, and size-inclusivity advocate best known as the Co-Founder and former CEO of Dia&Co, the leading online marketplace for plus-size women's fashion (sizes 10-32). She grew the company to over $100M in annual revenue and raised $120M+ from Sequoia Capital and Union Square Ventures before a successful acquisition by FullBeauty Brands in April 2024. She is now a Founder Partner at Founder Collective, the seed-stage VC firm that was one of Dia&Co's earliest backers, where she invests in and mentors early-stage founders.

- **Role:** Founder Partner at Founder Collective
- **Organizations:** Founder Collective, Dia&Co, Harvard Innovation Labs, Harvard Business School
- **From:** Miami, United States
- **Nationality:** American (Cuban-Kuwaiti heritage)
- **Education:** B.S. in Economics, Wharton School, University of Pennsylvania, MBA, Harvard Business School
- **Known for:** Co-founded Dia&Co and grew it to $100M+ annual revenue, Raised $120M+ from Sequoia Capital and Union Square Ventures, Built community of 4-5 million plus-size women representing 90% of U.S. ZIP codes

## Career timeline

- **2008-2010** — Investment Banker at Perella Weinberg Partners
- **2010-2013** — COO & CFO at Frieda and Nellie (NYC jewelry brand)
- **2013** — MBA at Harvard Business School
- **2015** — Co-Founded Dia&Co with Lydia Gilbert
- **2017** — Dia&Co takes out full-page NYT ad challenging fashion industry on size inclusivity
- **2018** — Dia&Co raises $70M from Sequoia Capital and Union Square Ventures (Series C: $40M)
- **2018-2019** — Dia&Co hires 600 people in a single year
- **2019** — Named to Inc.'s Female Founders 100 list
- **2019** — Joined Founder Collective as Founder Partner
- **2019** — CFDA partnership to fund inclusive design education at fashion schools
- **2024** — Dia&Co acquired by FullBeauty Brands (April 3, 2024)
- **2024-present** — Actively investing and advising as Founder Partner at Founder Collective

## Achievements

- Co-founded Dia&Co and grew it to $100M+ annual revenue
- Raised $120M+ from Sequoia Capital and Union Square Ventures
- Built community of 4-5 million plus-size women representing 90% of U.S. ZIP codes
- Named to Inc.'s 2019 Female Founders 100 list
- Partnered with Rebel Wilson and Venus Williams on Dia&Co collections
- Launched full-page NYT ad campaign challenging fashion industry on size inclusivity
- CFDA partnership to fund next-generation inclusive design education
- Successful acquisition exit to FullBeauty Brands in April 2024
- Joined Founder Collective as Founder Partner - one of the first such hires
- Expert Advisor at Harvard Innovation Labs and HBS Entrepreneurship

## Latest updates

- **2025-01** — Appeared on Not Another CEO Podcast Episode #36, candidly discussing her post-exit recovery and new chapter at Founder Collective
- **2024-04** — Dia&Co officially acquired by FullBeauty Brands on April 3, 2024
- **2024-01** — Serving as Expert Advisor at Harvard Innovation Labs and HBS Entrepreneurship program

## Links

- LinkedIn: https://www.linkedin.com/in/nadiaboujarwah/
- Twitter/X: https://x.com/nboujarwah

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Profile page: https://yespress.io/nadia-boujarwah
Published by YesPress — https://yespress.io
Last updated: 2026-04-27