# Musora

> Musora is an Abbotsford, British Columbia, music-learning company that turns professional instruction into structured, on-demand courses for drums, piano, guitar, voice, and bass. Its single subscription combines five specialist brands, live events, mentor support, practice tools, community, and - in the higher-priced Musora+ tier - licensed songs and transcriptions.

- **Founded:** 2005
- **Headquarters:** Abbotsford, Canada
- **Founders:** Jared Falk (Co-founder and CEO), Rick Kettner (Co-founder)
- **Team size:** Approximately 150 employees in the provided dataset; public company directories place Musora in the 51-200 employee range
- **Products:** Drumeo, Pianote, Guitareo, Singeo, Musora app
- **Notable:** More than 100,000 active students across five instruments, according to Musora., More than 10 million combined social subscribers, according to Musora., The first 1,000-copy instructional DVD run sold out.

## Products & services

- **Drumeo** — Structured online drum instruction, artist courses, live events, transcriptions, songs, and practice tools.
- **Pianote** — Online piano curriculum with real teachers, courses, live lessons, songs, and practice support.
- **Guitareo** — Step-by-step guitar curriculum, technique courses, popular-song charts, and mentor support.
- **Singeo** — Voice instruction focused on healthy technique, confidence, live coaching, and real songs.
- **Musora app** — Unified web and mobile membership combining the instrument brands, progress, search, downloads, and practice tools.
- **PlayBass** — Groove-first bass instruction, structured learning paths, and song-based practice.
- **Musora+** — Premium membership tier that adds licensed songs, song tutorials, transcriptions, and other third-party content.

## Achievements

- More than 100,000 active students across five instruments, according to Musora.
- More than 10 million combined social subscribers, according to Musora.
- The first 1,000-copy instructional DVD run sold out.
- A 2014 Kickstarter reached its goal within 24 hours and raised more than C$100,000 for a studio and headquarters.
- The Drumeo brand reported more than 3.2 million lessons completed when Musora unified its platforms.
- Five specialist learning brands were consolidated into one membership and app in 2023.
- Drumeo has run an annual audience-voted awards program since 2022, bringing artists and students into the same media ecosystem.

## Latest updates

- **2026-06** — Musora published updated membership guidance separating its base library from Musora+, which includes licensed third-party songs and transcriptions.
- **2026-01** — Pacific Economic Development Canada committed C$5 million to Musora for platform upgrades, market expansion, and accelerated marketing through March 2029.
- **2026** — PlayBass launched as Musora's fifth instrument brand, while the company codified a shared teaching framework called the Musora Method.
- **2025-01** — Drumeo staged its fourth annual awards broadcast, with winners including Tré Cool, Alex Van Halen, and El Estepario Siberiano.
- **2023** — Musora consolidated Drumeo, Pianote, Guitareo, and Singeo into one app, login, and subscription while preserving member progress.

## Links

- Website: https://www.musora.com/
- LinkedIn: https://www.linkedin.com/company/musora
- YouTube: https://www.youtube.com/@MusoraOfficial
- Instagram: https://www.instagram.com/musoraofficial/
- Facebook: https://www.facebook.com/musoramedia/
- TikTok: https://www.tiktok.com/@musoraofficial

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Profile page: https://yespress.io/musora
Published by YesPress — https://yespress.io
Last updated: 2026-08-23