# Muck Rack

> Muck Rack is a Miami-based, founder-controlled communications software company that began in 2009 as a free directory and portfolio service for journalists. After PR professionals appropriated the directory to find reporters, the founders relaunched it in 2011 as paid software for media discovery, pitching, monitoring and reporting. It now serves more than 5,000 organizations, retains free tools for journalists, and has expanded into social listening, analyst-led media intelligence and monitoring of how brands appear in generative AI answers.

- **Founded:** 2009
- **Headquarters:** Miami, United States
- **Founders:** Gregory Galant (CEO and cofounder), Lee Semel (Cofounder)
- **Products:** Muck Rack for Journalists, Public Relations Management platform, Podcast Database, PressPal, Social Listening
- **Notable:** More than 10,000 journalists requested inclusion during the first year., Reached its first $1 million in revenue in 2014 after five years of bootstrapping., Revenue grew 75% in 2021 and more than 300% from 2018 through 2021, according to the company.

## Products & services

- **Muck Rack for Journalists** — Free, editorially verified profiles, portfolios, impact tracking and discovery tools for journalists.
- **Public Relations Management platform** — Paid SaaS for journalist discovery, media lists, personalized pitching, monitoring, collaboration, analytics and reporting.
- **Podcast Database** — A searchable database designed to help communications teams discover podcasts and their hosts.
- **PressPal** — A generative AI tool that drafts releases, identifies keywords and suggests relevant journalists, with human review encouraged.
- **Social Listening** — Integrated monitoring and analysis of social conversations, developed after the acquisition of Keyhole.
- **Media Intelligence** — Concierge-led monitoring, executive digests and qualitative and quantitative analysis expanded through Ruepoint.
- **Generative Pulse** — Tracks how brands and competitors appear in ChatGPT, Gemini and Claude responses and identifies the journalists and outlets influencing those answers.
- **Muck Rack Agent and MCP access** — AI-assisted access to monitoring, analytics, journalist intelligence and Muck Rack insights inside the platform and compatible AI tools.

## Achievements

- More than 10,000 journalists requested inclusion during the first year.
- Reached its first $1 million in revenue in 2014 after five years of bootstrapping.
- Revenue grew 75% in 2021 and more than 300% from 2018 through 2021, according to the company.
- Raised a $180 million minority Series A in 2022 while remaining founder-controlled and majority founder-owned.
- PRWeek named Muck Rack Best PR Tech Platform in 2024.
- Named to the Inc. 5000 in 2022, 2023 and, according to its newsroom, for a fifth consecutive year in 2026.
- Expanded monitoring to more than 600,000 media outlets and 3.5 million articles per day.
- Completed its first acquisition, Keyhole, in 2024, followed by Ruepoint in 2025.

## Latest updates

- **2024-09** — Acquired Keyhole, its first acquisition, to add social listening requested by customers.
- **2025-01** — Acquired Ruepoint to expand concierge-led monitoring, executive digests and media intelligence.
- **2025-07** — Introduced Generative Pulse after research analyzing more than one million links cited by AI tools.
- **2026-04** — Offered integrated press-release distribution through GlobeNewswire as an add-on.
- **2026-08** — Announced a fifth consecutive appearance on the Inc. 5000.
- **2026-09** — Introduced newer intelligence features including Curation Engine, Muck Rack Agent and MCP-based access to Muck Rack insights in AI tools.

## Links

- Website: https://muckrack.com
- LinkedIn: https://www.linkedin.com/company/muckrack
- Twitter/X: https://twitter.com/muckrack
- Facebook: https://www.facebook.com/muckrack

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Profile page: https://yespress.io/muck-rack
Published by YesPress — https://yespress.io
Last updated: 2026-09-23