# Moxie Strategies

> Moxie Strategies is an Asbury Park-based national public affairs boutique founded by Maggie Moran in 2024. It combines senior-led strategy, research and analytics, creative production, paid media, stakeholder engagement and crisis communications for organizations working where policy, reputation and public opinion meet. Its wager is organizational as much as creative: put experienced practitioners on the work, share ownership more broadly, and use data and AI from the beginning rather than as decoration at the end.

- **Founded:** 2024
- **Headquarters:** Asbury Park, United States
- **Founders:** Maggie Moran (Founder and CEO)
- **Products:** Strategy and Public Affairs, Data and Analytics, Advertising and Creative, Moxie 360° Diagnostic, Moxie Strategic Manifold
- **Notable:** Named PRovoke Media's 2026 Best New Agency in North America., Aimi by Moxie won the 2026 IN2 SABRE Award for Best Artificial Intelligence Product or Service., Included in PRovoke Media's 2025 list of the 40 best public affairs agencies in the world.

## Products & services

- **Strategy and Public Affairs** — Issue advocacy, ballot campaigns, coalition building, stakeholder development, corporate communications, crisis management and strategic communications.
- **Data and Analytics** — Audience analysis, public opinion research, competitive intelligence, message testing, influencer profiling, risk analysis and campaign measurement.
- **Advertising and Creative** — Brand and campaign strategy, content, design, digital marketing, media planning and buying, video, public relations, social media and web development.
- **Moxie 360° Diagnostic** — A proprietary research suite combining context interviews, competitive landscape research, influencer identification, and brand-risk and opportunity analysis.
- **Moxie Strategic Manifold** — A customized, data-informed roadmap produced after discovery and diagnostic work.
- **Aimi by Moxie** — An AI-moderated qualitative research product that conducts adaptive one-to-one interviews and can return actionable language and narrative insights in as little as 10 days.

## Achievements

- Named PRovoke Media's 2026 Best New Agency in North America.
- Aimi by Moxie won the 2026 IN2 SABRE Award for Best Artificial Intelligence Product or Service.
- Included in PRovoke Media's 2025 list of the 40 best public affairs agencies in the world.
- Selected for The PR Net 100 in 2025.
- Named a 2025 NJBIZ Business of the Year finalist in the 1-49 employee category.
- Reported more than 100 client engagements across 20 states and reach exceeding 40 million Americans in its first two years.
- Grew to 22 employees and fee income approaching $8 million by the end of 2025.

## Latest updates

- **2026-05** — PRovoke Media named Moxie Strategies Best New Agency in North America.
- **2026-05** — Former U.S. diplomat and federal spokesperson Janice Laurente joined as executive vice president of public affairs; Siobhan Dillon was promoted to associate and Sophia Malinsky joined in a special-projects role.
- **2026-03** — Aimi by Moxie won the IN2 SABRE Award for Best Artificial Intelligence Product or Service.
- **2026-02** — The firm introduced Aimi by Moxie, an AI-moderated qualitative research product.
- **2025-12** — Moxie ended 2025 with a team of 22 and fee income reported near $8 million.

## Links

- Website: https://www.moxiestrategies.com/
- LinkedIn: https://www.linkedin.com/company/moxie-strategies/
- Twitter/X: https://twitter.com/MoxieStrat
- Instagram: https://www.instagram.com/moxiestrat
- Facebook: https://www.facebook.com/moxiestrat

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Profile page: https://yespress.io/moxie-strategies
Published by YesPress — https://yespress.io
Last updated: 2026-09-23