# MOST

> MOST builds payment gateways, onboard retail software and custom mobile payment hardware for airlines and other mobile retailers. Its modular platform connects crew point of sale with inventory, provisioning, reporting and payment processing, including low-connectivity operations. Publicly documented airline deployments include Southwest, Hawaiian, WestJet, Lufthansa, SWISS and Austrian.

- **Founded:** 2021
- **Headquarters:** Grapevine, United States
- **Founders:** Jan Blanchard (Co-founder and CEO), John Vaughan (Co-founder and CTO at launch)
- **Products:** most.Pay, most.Retail / most.Software, most.Onthego / most.Hardware, most.Choice, OrderUp
- **Notable:** Public launch of four modular payment and retail offerings in September 2022., PLAY deployed most.Retail, most.Pay and most.Onthego on December 6, 2022, as launch customer for the three products., Southwest case study describes deployment for 25,000 flight attendants.

## Products & services

- **most.Pay** — Online and offline payment gateway for mobile retail; supports routing, refunds, transaction reporting and airline payment workflows.
- **most.Retail / most.Software** — Mobile POS and back-office suite covering sales, inventory, provisioning, offers, commissions, pre-orders, order-to-seat and operational reporting.
- **most.Onthego / most.Hardware** — Custom payment cases, detachable readers, integrated charging, device procurement, staging, fleet management, repairs and recycling.
- **most.Choice** — Open-API AI recommendation engine announced at launch for context-dependent travel offers; current commercial packaging is not established by the reviewed material.
- **OrderUp** — Southwest-specific point-of-sale application paired with custom iPad mini payment cases.
- **Pau Hana** — Hawaiian Airlines POS app supporting a bring-your-own-iPhone retail strategy.

## Achievements

- Public launch of four modular payment and retail offerings in September 2022.
- PLAY deployed most.Retail, most.Pay and most.Onthego on December 6, 2022, as launch customer for the three products.
- Southwest case study describes deployment for 25,000 flight attendants.
- WestJet’s July 2026 announcement reports revenue leakage reduced by more than half and transaction clicks halved; the public account does not supply baseline values or a study design.
- Lufthansa, SWISS and Austrian deployments announced in September 2026.

## Latest updates

- **2026-10** — October 22: MOST described its third annual client event at the Foynes Flying Boat Museum in the west of Ireland.
- **2026-09** — September 30: Austrian in-house retail programme described, including payment with miles and flight-level forecasting.
- **2026-09** — September 14: MOST described the SWISS Saveurs deployment, payment with miles and fresh-food forecasting.
- **2026-09** — September 8: Lufthansa onboard retail announced live on MOST.
- **2026-07** — July 2: WestJet platform deployment announced with company-reported reductions in revenue leakage and transaction clicks.

## Links

- Website: https://most.io/
- LinkedIn: https://www.linkedin.com/company/82312089/
- Twitter/X: https://twitter.com/Xmost_io
- Instagram: https://www.instagram.com/with.most/

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Profile page: https://yespress.io/most
Published by YesPress — https://yespress.io
Last updated: 2026-10-23