# Moonshot

> Moonshot is a London-founded technology and intelligence company that maps and disrupts online harms - from violent extremism and disinformation to gender-based violence, human trafficking, and harassment of public figures. Founded in 2015 by Vidhya Ramalingam and Ross Frenett, the firm pairs data science, OSINT, and behavioral research with field interventions like its pioneering Redirect Method, which steers people searching for extremist content toward safer alternatives. It works for governments, technology platforms (Google, Facebook, Spotify), and, more recently, sports organizations protecting athletes from online abuse.

- **Founded:** 2015
- **Headquarters:** London, United Kingdom
- **Founders:** Vidhya Ramalingam (Co-Founder & CEO), Ross Frenett (Co-Founder)
- **Team size:** ~110 employees
- **Products:** Redirect Method, Threat Intelligence & Monitoring, Online Abuse Protection, Interventions & De-escalation, Research & Consulting
- **Notable:** Invented the Redirect Method (2016, with Jigsaw), since adapted from anti-ISIS work to white supremacy and disinformation, Raised $7M Series A in 2021 from Beringea and Mercia, Grew to ~110 staff with offices in the UK, US, Canada and Ireland

## Products & services

- **Redirect Method** — A methodology - developed with Google's Jigsaw in 2016 - that delivers targeted ads to people searching for extremist or harmful content, steering them toward counter-narratives, support resources, and trusted voices instead.
- **Threat Intelligence & Monitoring** — OSINT-driven monitoring of the online threat environment that detects, assesses, and prioritizes risks across platforms using behavioral analytics and machine learning.
- **Online Abuse Protection** — Dedicated teams that identify and help remove concerning content, assess credible risks, and mitigate harm for individuals and organizations - including athletes and public figures.
- **Interventions & De-escalation** — Evidence-based digital interventions, perpetrator engagement, and crisis support designed to de-escalate risk and connect at-risk individuals with help.
- **Research & Consulting** — Applied research, baseline evaluations, strategic communications, and counter-messaging campaigns for governments, platforms, and civil-society partners.

## Achievements

- Invented the Redirect Method (2016, with Jigsaw), since adapted from anti-ISIS work to white supremacy and disinformation
- Raised $7M Series A in 2021 from Beringea and Mercia
- Grew to ~110 staff with offices in the UK, US, Canada and Ireland
- First company to deploy athlete online-abuse protection in the WNBA (Chicago Sky, 2025)
- CEO Vidhya Ramalingam named an Obama Foundation Leader: Europe (2020)
- Featured by PBS, Fast Company, The Hill, The National and others

## Latest updates

- **2025-07** — Announced a first-of-its-kind partnership with the WNBA's Chicago Sky to protect players from online threats and abuse.
- **2021-06** — Closed a $7M (£5M) Series A round led by Beringea and Mercia to scale its online-threat technology.

## Links

- Website: https://moonshotteam.com
- LinkedIn: https://www.linkedin.com/company/moonshotteam
- Twitter/X: https://twitter.com/MoonshotTeam

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Profile page: https://yespress.io/moonshot
Published by YesPress — https://yespress.io
Last updated: 2026-06-13