# Monumetric

> Monumetric provides managed advertising technology and operations for independent website publishers, combining ad placement, advertiser demand, testing, reporting and video monetization. Its traffic-based programs begin at 10,000 monthly pageviews, while DemandFusion serves publishers who want to manage header bidding with their existing advertising relationships.

- **Founded:** 2012
- **Headquarters:** Farmington, United States
- **Founders:** Nate Putnam (Co-founder and CEO), Kyle Ivins (Co-founder; identified as CRO in Google’s 2023 feature)
- **Products:** Propel, Ascend, Stratos, Apollo, DemandFusion
- **Notable:** Founded in 2012 and rebranded from The Blogger Network in 2016., Google’s 2023 publisher story reported support for 1,800+ independent creators., Added Google Certified Publishing Partner status in 2023.

## Products & services

- **Propel** — Full-service monetization for 10,000-80,000 monthly pageviews; published requirements include WordPress or Blogger, a 300px sidebar, six ad slots on desktop and mobile, at least 50% traffic from the US, UK, Canada and Australia, and a $99 implementation fee.
- **Ascend** — Custom ad strategies for 80,000-500,000 monthly pageviews.
- **Stratos** — Managed monetization for 500,000-10 million monthly pageviews, including custom CMS, ad server and direct-sales needs.
- **Apollo** — Ad operations, data insights and development resources for sites exceeding 10 million monthly pageviews.
- **DemandFusion** — Managed header-bidding framework that supports existing demand partners and configurable price floors, device strategies, refresh rules and unfilled ad zones. Published Standard pricing: $99/month plus $0.045 CPM on impressions won and $0.01 CPM on eligible impressions; Professional: $399/month plus $0.03 and $0.01 CPM respectively. Page includes wait-list enrollment.
- **VOLT** — Video player with simultaneous bidding from advertising demand partners; homepage describes supplied video content for publishers without their own.
- **Publisher dashboard and site audits** — Daily earnings and traffic reporting, monetization analysis and free site audits.

## Achievements

- Founded in 2012 and rebranded from The Blogger Network in 2016.
- Google’s 2023 publisher story reported support for 1,800+ independent creators.
- Added Google Certified Publishing Partner status in 2023.

## Latest updates

- **2025-02** — Published an explanation of ad-quality filtering and its Confiant partnership on February 13.
- **2025-02** — Published a February 25 explanation of Google Certified Publishing Partner status earned in 2023.
- **2026-05** — May 8 publisher spotlight featured Burhan Ahmad and his independent restaurant-menu website; he reported around $1,000-$1,500 in monthly income.

## Links

- Website: https://www.monumetric.com/
- LinkedIn: https://www.linkedin.com/company/monumetric
- Twitter/X: https://twitter.com/Monumetric
- Facebook: https://www.facebook.com/Monumetric/

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Profile page: https://yespress.io/monumetric
Published by YesPress — https://yespress.io
Last updated: 2026-10-13