# Monica Woo

> Monica Woo is a Partner at 2048 Ventures, a $67M seed-stage VC fund in New York, where she backs early-stage companies in AI, cybersecurity, edtech, and e-commerce. A Wharton MBA with a career spanning four continents, she has held CMO and president-level roles at 1-800-Flowers.com, Bacardi, Diageo, Nutrisystem, Sears, FreshDirect, and Mozido - generating over $5 billion in incremental revenue across her career. As founder of WooWorks, she channels that operator experience into advising and investing in the next wave of emerging tech companies.

- **Role:** Partner at 2048 Ventures
- **Organizations:** 2048 Ventures, WooWorks, Elton Cyber, Inc., Fusemachines, Footprint, Mercato, Applied UV, VIPER Enterprise Acceleration
- **Nationality:** American
- **Education:** Master of Business Administration (MBA), The Wharton School, University of Pennsylvania, Bachelor of Arts, Mills College at Northeastern University
- **Known for:** Generated over $5 billion in incremental revenue across her career through brand-building and growth strategy, Built Citibank Online and Deutsche Bank's first online retail bank in Latin America, Developed close to 100 new products for Mars Inc., Nestle, and Diageo PLC

## Career timeline

- **Early career** — CMO, Deutsche Bank AG online retail bank in Latin America
- **Early career** — Senior VP & President, Guinness Ventures Inc. (Europe) at Diageo
- **Early career** — Global President, Bacardi Brands
- **2004-2008** — President, Consumer Floral Division & CMO at 1-800-Flowers.com - delivered double-digit YoY revenue growth
- **2008-2009** — Executive VP & CMO of eCommerce at Nutrisystem - launched Nutrisystem D, drove customer acquisition growth
- **2009-2011** — Chief Revenue & Strategy Officer at FreshDirect
- **2011-2012** — Chief Marketing Officer, Sears Brand
- **2012-2014** — Executive VP & Chief Marketing & Strategy Officer at Mozido (mobile commerce)
- **2017-2022** — Advisor and investor at Imperfect Foods
- **2018-present** — Advisor and investor at Fusemachines (AI education)
- **2020-present** — Investor at Footprint
- **Ongoing** — Founder & CEO, WooWorks - growth strategy firm for AI, cybersecurity, digital marketplaces
- **Ongoing** — Partner at 2048 Ventures ($67M fund, seed-stage AI/cybersecurity/edtech/e-commerce)
- **Ongoing** — Board member and investor, Mercato
- **Ongoing** — Board member, Applied UV
- **Ongoing** — Advisor, VIPER Enterprise Acceleration

## Achievements

- Generated over $5 billion in incremental revenue across her career through brand-building and growth strategy
- Built Citibank Online and Deutsche Bank's first online retail bank in Latin America
- Developed close to 100 new products for Mars Inc., Nestle, and Diageo PLC
- Drove double-digit year-over-year revenue growth as President/CMO at 1-800-Flowers.com Consumer Floral Division
- Successfully launched Nutrisystem D, driving revenue and customer acquisition growth
- Partner at 2048 Ventures, a $67M seed-stage VC fund with 100+ portfolio companies
- Has lived and worked on four continents - a truly global executive
- 4 recorded investments through 2048 Ventures with $500K-$2M ticket sizes
- Recognized as a top seed-stage investor in Security, Education, AI, and E-commerce sectors

## Latest updates

- **2026-05** — Active as Partner at 2048 Ventures, investing in seed-stage AI, cybersecurity, edtech, and e-commerce companies
- **2026-05** — Continuing advisory and board roles at Mercato, Applied UV, Fusemachines, Elton Cyber, and VIPER Enterprise Acceleration

## Links

- LinkedIn: https://www.linkedin.com/in/monica-woo/
- Twitter/X: https://twitter.com/MonicaWoo3

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Profile page: https://yespress.io/monica-woo
Published by YesPress — https://yespress.io
Last updated: 2026-05-06