# MoEngage

> MoEngage is an insights-led customer engagement platform that helps consumer brands unify customer data, surface AI-driven insights, and orchestrate personalized cross-channel campaigns across push, email, SMS, in-app, web, and WhatsApp. Used by more than 1,350 global brands, it combines analytics, segmentation, and journey automation in a single dashboard powered by its Sherpa and Merlin AI engines.

- **Founded:** 2014
- **Headquarters:** San Francisco, United States
- **Founders:** Raviteja Dodda (CEO & Co-founder), Yashwanth Kumar (CTO, CISO & Co-founder)
- **Team size:** ~800 employees
- **Products:** Customer Insights & Analytics, Segmentation & Personalization, MoEngage Flows, Sherpa AI, Merlin AI Suite
- **Notable:** Trusted by 1,350+ consumer brands worldwide, Raised $410M+ in total funding across multiple rounds, Reached a valuation well over $900M in its 2025 Series F

## Products & services

- **Customer Insights & Analytics** — Unifies online and offline customer data into a single view, with real-time behavioral analytics, funnels, cohorts, and RFM segmentation.
- **Segmentation & Personalization** — Real-time, AI-assisted segmentation and 1:1 personalization to build dynamic audiences and tailor every message.
- **MoEngage Flows** — Cross-platform omnichannel journey orchestration across push, email, SMS, in-app, on-site, and WhatsApp.
- **Sherpa AI** — AI engine for best time to send, most preferred channel, intelligent path and delay optimization, next best action, and smart recommendations.
- **Merlin AI Suite** — Generative and agentic AI - copywriter agents that draft messages and campaign variants, plus decisioning agents that choose which customers receive which message.

## Achievements

- Trusted by 1,350+ consumer brands worldwide
- Raised $410M+ in total funding across multiple rounds
- Reached a valuation well over $900M in its 2025 Series F
- Recognized as a Leader/Strong Performer in analyst evaluations of cross-channel campaign management
- Expanded from India roots to a US-headquartered global platform serving brands on six continents
- Completed employee liquidity events, including a ~$15M tender for 259 current and former staff

## Latest updates

- **2025-12** — Raised an additional $180M in Series F (led by ChrysCapital and Dragon Funds), bringing the round to ~$280M and funding a ~$15M employee liquidity tender.
- **2025-11** — Closed an initial $100M Series F co-led by Goldman Sachs Alternatives and A91 Partners at a $900M+ valuation to fuel global expansion and AI.
- **2025-11** — Expanded the Merlin AI suite with copywriter and decisioning agents; company targeting EBITDA-positive operations and ~35% CAGR over three years.

## Links

- Website: https://www.moengage.com
- LinkedIn: https://www.linkedin.com/company/moengage
- Twitter/X: https://twitter.com/moengage
- GitHub: https://github.com/moengage
- YouTube: https://www.youtube.com/c/MoEngageInc
- Instagram: https://www.instagram.com/moengage_global/
- Facebook: https://www.facebook.com/moengage/

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Profile page: https://yespress.io/moengage
Published by YesPress — https://yespress.io
Last updated: 2026-06-02