# Modest

> Modest is a small, globally distributed creative company founded by advertising veteran Ryan Gerber and associated with Hylink's international agency network. From Santa Monica, it assembled campaign, design, film, animation and social-content talent across markets, with documented work including Wild Fork's first brand campaign and a René Caovilla Chinese New Year film that translated dragon-dance research into a kinetic sculpture. Its public footprint is lean and its pricing, revenue and funding are undisclosed.

- **Founded:** 2024
- **Headquarters:** Santa Monica, United States
- **Founders:** Ryan Gerber (Founder and Chief Creative Officer)
- **Products:** Campaign strategy and creative direction, Film and video production, Design and motion, Digital and social content
- **Notable:** Created René Caovilla's 2024 Chinese New Year campaign film by translating dragon-dance research into an animated kinetic sculpture., Served as brand creative agency for Wild Fork's first-ever brand campaign, built around the idea that cooking is for everyone., Established a public team footprint spanning Santa Monica, Bogotá, Hong Kong, Shanghai, London, Paris and Singapore.

## Products & services

- **Campaign strategy and creative direction** — Concept development, brand platforms and campaign systems for consumer and enterprise clients.
- **Film and video production** — Launch films, commercials, music videos, editing and visual storytelling.
- **Design and motion** — Brand design, illustration, animation, graphic design and out-of-home creative.
- **Digital and social content** — Platform-aware campaign assets and ongoing social content for international audiences.

## Achievements

- Created René Caovilla's 2024 Chinese New Year campaign film by translating dragon-dance research into an animated kinetic sculpture.
- Served as brand creative agency for Wild Fork's first-ever brand campaign, built around the idea that cooking is for everyone.
- Established a public team footprint spanning Santa Monica, Bogotá, Hong Kong, Shanghai, London, Paris and Singapore.
- Filed the MODEST CREATIVE COMPANY trademark in February 2025, claiming first commercial use on August 31, 2024.

## Latest updates

- **2025-02** — Helios & Partners Advisory Inc. filed a U.S. trademark application for MODEST CREATIVE COMPANY.
- **2025** — Ryan Gerber's current biography lists his Modest founder and CCO tenure as 2023-2025.
- **2024-08** — Modest was publicly credited as brand creative agency on Wild Fork's first brand campaign.
- **2024-02** — Modest released its René Caovilla Chinese New Year film featuring a digital reinterpretation of the dragon dance.

## Links

- Website: https://www.supermodest.com
- LinkedIn: https://www.linkedin.com/company/supermodest

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Profile page: https://yespress.io/modest
Published by YesPress — https://yespress.io
Last updated: 2026-09-24