# Mintz + Hoke

> Mintz + Hoke is an independent, full-service advertising agency in Avon, Connecticut. Founded in 1971, it combines research, strategy, branding, creative, digital, media planning and buying, public relations, analytics, social media and event work around a durable operating idea: get close enough to the client's customer to find the overlooked fact that changes behavior.

- **Founded:** 1971
- **Headquarters:** Avon, United States
- **Founders:** Alan Mintz (Co-founder, writer and creative director), Joe Hoke (Co-founder and art director)
- **Products:** Research and strategy, Branding, creative and design, Digital, social and analytics, Public relations and events, Media Only
- **Notable:** Celebrated 50 years in business in 2021 and reached 55 years in 2026., CTfastrak ridership exceeded projections by 30%, with reported daily ridership reaching as high as 20,000., Access Health CT's 2025 campaign delivered more than 230 million impressions in 10.5 weeks as enrollment reached a record 151,151 residents.

## Products & services

- **Research and strategy** — Customer research, brand positioning and strategic planning built around unmet or undiscovered needs.
- **Branding, creative and design** — Brand systems, campaigns, content, motion, video and design across business-to-business and consumer categories.
- **Digital, social and analytics** — Digital campaigns, web experiences, social media and campaign measurement.
- **Public relations and events** — Earned media, strategic communications, event management and brand activations.
- **Media Only** — Independent research, integrated media planning, buying, promotions, experiential work, social and analytics for direct clients and partner agencies.

## Achievements

- Celebrated 50 years in business in 2021 and reached 55 years in 2026.
- CTfastrak ridership exceeded projections by 30%, with reported daily ridership reaching as high as 20,000.
- Access Health CT's 2025 campaign delivered more than 230 million impressions in 10.5 weeks as enrollment reached a record 151,151 residents.
- University of Saint Joseph work generated more than 130 million earned-media impressions in one year and coincided with year-over-year application and enrollment growth.
- Won nine honors at the 2025 Ad Club CT awards, including Gold for the Hartford HealthCare Care Station.
- Won three awards at the 2026 PR Club Bell Ringer Awards for healthcare, transportation and integrated-employment communications.
- Recognized nine times for workplace culture, according to the agency's careers page.
- CEO Ron Perine entered the Ad Club CT Hall of Fame in 2021 and received a Hartford Business Journal C-Suite Award in 2022.

## Latest updates

- **2026-06** — Won three PR Club Bell Ringer Awards for work with CTrides, Access Health CT and CT Pathways to Integrated Employment.
- **2026-04** — The Hartford HealthCare airport care activation was named a MediaPost Planning & Buying Awards finalist in Health/Wellness.
- **2026** — The second CTrides Transportation Showcase sold out at 270 attendees after additional capacity was released.
- **2025-10** — Won nine Ad Club CT awards, led by Gold for innovation in advertising for the Hartford HealthCare Care Station.
- **2025-06** — Won a Gold Bell Ringer for Access Health CT communications that increased broadcast coverage 49% year over year.

## Links

- Website: https://www.mintz-hoke.com/
- LinkedIn: https://www.linkedin.com/company/mintz-%26-hoke-communications-group/
- Twitter/X: https://twitter.com/MintzHoke
- Instagram: https://www.instagram.com/mintzhoke/
- Facebook: https://www.facebook.com/MintzHoke

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Profile page: https://yespress.io/mintz-hoke
Published by YesPress — https://yespress.io
Last updated: 2026-09-24