# Ministry Brands

> Ministry Brands provides church and nonprofit software for member and donor management, digital giving, accounting, websites, communications, media, and screening. Its Amplify platform connects church operations, while specialist brands include ParishSOFT, DonorDirect, and Protect My Ministry.

- **Founded:** 2012
- **Headquarters:** Milton, United States
- **Founders:** Ross Croley (Co-founder and former CEO), Ben Sealey (Co-founder; SimpleGive founder), Brad Hill (Co-founder)
- **Products:** Amplify, Amplify People, Amplify Giving, Amplify Accounting, DonorShield
- **Notable:** Reports serving more than 90,000 churches and nonprofit organizations., Amplify reports supporting more than $6.5 billion in annual donations; this is donation volume, not company revenue., Company reports approximately 700 employees.

## Products & services

- **Amplify** — Modular church platform combining member management, giving, accounting, communications, websites, streaming, service planning, media, mobile apps, and safety.
- **Amplify People** — Membership records, attendance, events, directories, reporting, and communications.
- **Amplify Giving** — Online, mobile, and text giving, recurring gifts, reporting, and payment processing.
- **Amplify Accounting** — Church fund accounting, budgets, purchasing, financial reporting, and clergy payroll.
- **DonorShield** — Duplicate-payment prevention and queuing during third-party payment outages.
- **Equip** — AI sermon preparation and content repurposing. Published monthly plans: Basic $39/700 credits, Pro $79/1,600 credits, Premium $129/3,000 credits; unlimited team members.
- **ParishSOFT** — Software for Catholic parish and diocesan administration.
- **DonorDirect** — Donor relationship management software for nonprofits and ministries.
- **Protect My Ministry** — Staff and volunteer screening and child safety training.

## Achievements

- Reports serving more than 90,000 churches and nonprofit organizations.
- Amplify reports supporting more than $6.5 billion in annual donations; this is donation volume, not company revenue.
- Company reports approximately 700 employees.
- Healthy Church Summit series had reached more than 10,000 church leaders by its September 2026 announcement.

## Latest updates

- **2026-09** — Announced a free September 22 Healthy Church Summit focused on leadership, team health, and digital ministry.
- **2026-07** — Launched Equip, an AI-assisted sermon preparation and content platform inside Amplify.
- **2026-06** — Announced a new 6,200-square-foot headquarters in Milton, Georgia.
- **2025-09** — Introduced DonorDirect Gives Back with Network of Community Ministries as the first partner.
- **2025-08** — Announced an accounts-payable partnership with AvidXchange.

## Links

- Website: https://www.ministrybrands.com/
- LinkedIn: https://www.linkedin.com/company/ministry-brands/
- Twitter/X: https://x.com/MinistryBrands
- YouTube: https://www.youtube.com/@ministrybrands
- Instagram: https://www.instagram.com/ministrybrandsofficial/
- Facebook: https://www.facebook.com/MinistryBrands

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Profile page: https://yespress.io/ministry-brands
Published by YesPress — https://yespress.io
Last updated: 2026-10-17