# Mike Murchison

> Mike Murchison is the Toronto-based co-founder and CEO of Ada, founded with David Hariri in 2016 after the pair worked inside seven customer service teams. A University of Toronto graduate, investor with Union and DMZ advisory council member, he focuses on how people and AI can improve customer experience. He was named a Canada’s Top 40 Under 40 honouree in 2026.

- **Role:** Co-founder & CEO at Ada
- **Organizations:** Ada, Volley, Union Capital, DMZ
- **Nationality:** Canadian
- **Education:** Bachelor of Science; studied cognitive science, psychology and human-computer interaction, University of Toronto
- **Known for:** Co-founded Ada in 2016 after firsthand work in customer service., Included with David Hariri in the Forbes 2019 30 Under 30 enterprise technology class., Led Ada when it announced a US$130 million Series C at a US$1.2 billion valuation in May 2021.

## Career timeline

- **2012** — Graduated from the University of Toronto with a BSc; participated in NEXT Canada’s Next 36 program.
- **2014** — Launched Volley with David Hariri; its customer support challenges helped prompt the idea for Ada.
- **Before 2016** — Worked with Hariri as a support agent inside seven customer service teams before building Ada.
- **2016** — Co-founded Ada in Toronto with David Hariri.
- **2018** — Named with Hariri to the Forbes 2019 30 Under 30 enterprise technology class, announced in November 2018.
- **2021** — Started the Leadership Lessons blog in April; Ada announced a US$130 million Series C at a US$1.2 billion valuation in May.
- **2023** — Discussed Ada’s reasoning engine and Generative Actions product in a University of Toronto interview.
- **2026** — Named one of Canada’s Top 40 Under 40 honourees, announced September 16.

## Achievements

- Co-founded Ada in 2016 after firsthand work in customer service.
- Included with David Hariri in the Forbes 2019 30 Under 30 enterprise technology class.
- Led Ada when it announced a US$130 million Series C at a US$1.2 billion valuation in May 2021.
- Canada’s Top 40 Under 40 honouree for 2026.
- Says he and his Union partners have invested in more than 50 Canadian founders.

## Latest updates

- **2026-10** — Ada’s World Aviation Festival program listed Murchison for an October 13 customer experience panel and an October 14 roundtable in Lisbon; the listing verifies the planned program, not his attendance.
- **2026-09** — Named a Canada’s Top 40 Under 40 honouree in the September 16 announcement.
- **2026-03** — A March 26 Bessemer case study featured his account of Ada’s development, including deeper task resolution and changes to enterprise pricing.

## Links

- Website: https://murch.org/
- LinkedIn: https://www.linkedin.com/in/mikemurchison/
- Twitter/X: https://x.com/mimurchison
- GitHub: https://github.com/mimurchison

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Profile page: https://yespress.io/mike-murchison
Published by YesPress — https://yespress.io
Last updated: 2026-10-20