# Micrologic

> Micrologic builds car wash management software and equipment for independent operators and chains. Its WashCentral platform connects payments, memberships, customer records, marketing and reporting with LogicWash kiosks, point-of-sale terminals, vehicle recognition and tunnel controls, backed by implementation, training and support.

- **Founded:** 1998
- **Headquarters:** Parsippany-Troy Hills, United States
- **Founders:** Miguel Gonzalez (Founder & CEO)
- **Products:** WashCentral, LogicWash hardware, Wash Intelligence, Wash Digital, Implementation, training and support
- **Notable:** Company history records a touch-screen parking POS in 1999 and handheld parking POS in 2001., Relocated to Parsippany headquarters in 2022, according to the New Jersey operators association., Introduced WashCentral at The Car Wash Show in May 2026.

## Products & services

- **WashCentral** — Connected car wash platform for POS, payments, memberships, CRM, retention, marketing, team management and operational reporting. Public debut at The Car Wash Show 2026.
- **LogicWash hardware** — Celeris Forte and Celeris Aero kiosks, POS terminals, rugged tablets, LPR/RFID, gates, digital menu boards, Visual Queue and tunnel controllers.
- **Wash Intelligence** — Multi-site Command Center, reporting, integrations and the Ask MAIA AI assistant.
- **Wash Digital** — Branded iOS/Android apps, member web portals and AI customer service.
- **Implementation, training and support** — Data conversion, project management, installation, WashCentral Academy and around-the-clock technical support.
- **Quick lube management systems** — Quick lube management is included in the company's published business description; the current website concentrates on car wash operations.

## Achievements

- Company history records a touch-screen parking POS in 1999 and handheld parking POS in 2001.
- Relocated to Parsippany headquarters in 2022, according to the New Jersey operators association.
- Introduced WashCentral at The Car Wash Show in May 2026.

## Latest updates

- **2026-01** — Richard Ortega joined as Chief Revenue Officer, according to the International Carwash Association announcement dated January 7.
- **2026-05** — WashCentral debuted at The Car Wash Show in Nashville, reported May 11 by Professional Carwashing & Detailing.

## Links

- Website: https://micrologic.com/
- LinkedIn: https://www.linkedin.com/company/micrologic-associates
- Twitter/X: https://twitter.com/MicrologicAssoc
- YouTube: https://www.youtube.com/@MicrologicAssociates
- Instagram: https://www.instagram.com/micrologic.carwashtech/
- Facebook: https://www.facebook.com/MicrologicAssociates/

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Profile page: https://yespress.io/micrologic
Published by YesPress — https://yespress.io
Last updated: 2026-10-25
