# Michael DeSimone

> Michael DeSimone is the Chief Executive Officer of NewStore, the Boston-based unified commerce platform for global retail brands. He took the role in April 2024 after a career leading commerce-technology companies through IPOs, acquisitions, and scale-ups, including Borderfree (IPO on NASDAQ, sold to Pitney Bowes), ShopKeep (acquired by Lightspeed for a reported $750 million), and SmartRecruiters, where he was CEO.

- **Role:** Chief Executive Officer at NewStore
- **Organizations:** NewStore, SmartRecruiters, Lightspeed Commerce, ShopKeep, Borderfree, Pitney Bowes, Travelex, Citibank, Thomas Cook Financial Services
- **Nationality:** American
- **Known for:** Led Borderfree's IPO on NASDAQ in 2014, Sold Borderfree to Pitney Bowes in 2015, Led ShopKeep's $750M acquisition by Lightspeed Commerce

## Career timeline

- **1990s-2000s** — Senior roles in sales, operations and product development at Travelex, Citibank, and Thomas Cook Financial Services
- **2007-2015** — CEO and President of Borderfree; led transformation from currency conversion service to cross-border ecommerce platform for retailers like Saks, J. Crew, Macy's, Williams-Sonoma
- **2014** — Took Borderfree public on NASDAQ
- **2015** — Borderfree acquired by Pitney Bowes
- **2015** — Joined ShopKeep as COO in November
- **2016-2020** — CEO of ShopKeep, iPad-based cloud POS platform
- **2020** — ShopKeep acquired by Lightspeed for a reported $750M
- **2020-2023** — Chief Business Officer at Lightspeed; orchestrated five acquisitions
- **2023** — Appointed CEO of SmartRecruiters (April)
- **2024** — Appointed CEO of NewStore (April 16)

## Achievements

- Led Borderfree's IPO on NASDAQ in 2014
- Sold Borderfree to Pitney Bowes in 2015
- Led ShopKeep's $750M acquisition by Lightspeed Commerce
- Grew SmartRecruiters annual revenue 22% and profitability 72% as CEO
- Orchestrated five acquisitions during his time as Chief Business Officer at Lightspeed

## Latest updates

- **2024-04** — Appointed CEO of NewStore, replacing founder Stephan Schambach who became Chairman of the Board.
- **2024-08** — Told Axios NewStore is moving toward a la carte offerings, letting retailers adopt pieces of the platform individually.

## Links

- Website: https://newstore.com
- LinkedIn: https://www.linkedin.com/in/michaeladesimone/
- Twitter/X: https://twitter.com/couchcommerce
- Facebook: https://www.facebook.com/couchcommerce

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Profile page: https://yespress.io/michael-desimone
Published by YesPress — https://yespress.io
Last updated: 2026-07-09