# Michael Chong (Jin-wook Jeong)

> Michael Chong, also known as Jin-wook Jeong, is Seerslab’s co-founder and CEO. A former Samsung Electronics and SK Telecom professional with a University of Texas at Austin MBA, he founded the company in 2014 and took it through Y Combinator’s summer 2016 batch. His work spans Lollicam, enterprise AR software and content, virtual environments and AInoon AI glasses.

- **Role:** Co-founder and CEO at Seerslab
- **Organizations:** Seerslab, Samsung Electronics, SK Telecom, Tellabs, Y Combinator, Korea Metaverse Association
- **Education:** MBA, University of Texas at Austin
- **Known for:** Co-founded Seerslab in 2014., Took Seerslab through Y Combinator’s summer 2016 program., Led Seerslab during Lollicam’s growth to six million downloads by its August 2016 interview.

## Career timeline

- **Before 2014** — Worked at Samsung Electronics and SK Telecom; Y Combinator’s founder biography also lists Tellabs.
- **2014** — Founded Seerslab.
- **2015** — Seerslab launched Lollicam.
- **2016** — Participated in Y Combinator’s summer batch.
- **2019** — Described the move into enterprise AR technology and content; Seerslab demonstrated AR at Deutsche Telekom’s Berlin 5G event.
- **2023** — Listed with Donghwa (Jerry) Jang for the MirrorCity presentation at AWE USA.
- **2024** — Presented MirrorTown at a November Metaverse Alliance meeting.
- **2025** — Discussed AInoon’s display-free design and eyewear partnerships; Seerslab signed a cooperation agreement with Stage Five.
- **2026** — Discussed wearability in an April interview; AInoon products had entered Musinsa sales in March.

## Achievements

- Co-founded Seerslab in 2014.
- Took Seerslab through Y Combinator’s summer 2016 program.
- Led Seerslab during Lollicam’s growth to six million downloads by its August 2016 interview.
- Led a business expansion into AR software and licensed content for other companies.

## Latest updates

- **2026-04** — In a Korea Herald interview, Chong emphasized wearability and glasses that fit existing routines.
- **2026-03** — Seerslab began selling AInoon G1 and camera-free AInoonX through Musinsa on March 30.
- **2025-09** — Seerslab and Stage Five announced an MOU for AI wearable devices and communications services.

## Links

- LinkedIn: https://www.linkedin.com/in/michong

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Profile page: https://yespress.io/michael-chong-jin-wook-jeong
Published by YesPress — https://yespress.io
Last updated: 2026-10-23
