# Micha Kaufman

> Micha Kaufman is the Israeli co-founder, CEO and board chair of Fiverr, the freelance services marketplace he launched with Shai Wininger in 2010. A former intellectual property lawyer and repeat technology founder, he led Fiverr to its 2019 NYSE listing and is now directing its transition toward higher-value projects and AI-enabled work. He also serves on Cerca Partners’ advisory board.

- **Role:** Co-founder, Chief Executive Officer and Chairperson at Fiverr
- **Organizations:** Fiverr, Cerca Partners
- **Nationality:** Israeli
- **Education:** LL.B., University of Haifa
- **Known for:** Co-founded Fiverr in 2010 and led it to a 2019 NYSE listing., Led a platform whose freelancers had earned over $1 billion by its tenth anniversary in February 2020., Oversaw Fiverr’s expansion from a small initial set of service categories to over 800 categories, as described in his December 2025 interview.

## Career timeline

- **Before 2010** — Practiced intellectual property law and founded several technology ventures before Fiverr.
- **2009** — Discussed the idea that became Fiverr with Shai Wininger in a think tank of friends and entrepreneurs.
- **2010** — Co-founded Fiverr with Shai Wininger; has served as CEO and a director since inception.
- **2016** — Joined Cerca Partners’ advisory board in November.
- **2019** — Led Fiverr to its June 13 listing on the New York Stock Exchange under FVRR.
- **2020** — Reported in Fiverr’s tenth-anniversary letter that freelancers had earned over $1 billion on the platform.
- **2025** — Launched Fiverr Go in February and announced an AI-focused restructuring affecting approximately 250 employees in September.
- **2026** — Continued repositioning Fiverr toward larger projects as AI adoption affected demand for routine transactional work.

## Achievements

- Co-founded Fiverr in 2010 and led it to a 2019 NYSE listing.
- Led a platform whose freelancers had earned over $1 billion by its tenth anniversary in February 2020.
- Oversaw Fiverr’s expansion from a small initial set of service categories to over 800 categories, as described in his December 2025 interview.
- Introduced Fiverr Go’s creator-trained AI models and personalized assistants in February 2025.

## Latest updates

- **2026-10** — Fiverr announced on October 9 that it would report third-quarter results on October 29, 2026.
- **2026-07** — Fiverr reported Q2 revenue of $97.8 million, down 10.0% year over year, while clients completing $1,000-plus projects grew 13% on a trailing-twelve-month basis. Kaufman described a multi-quarter transition toward higher-value work.
- **2026-06** — An Everything Marketplaces interview published June 4 revisited his legal career, Fiverr’s founding and the challenges of scaling its marketplace.
- **2025-09** — Announced an AI-focused restructuring involving approximately 250 job reductions and fewer management layers.
- **2025-02** — Introduced Fiverr Go, with AI models trained on individual creators’ work and personalized AI assistants.

## Links

- Website: https://www.fiverr.com/
- LinkedIn: https://www.linkedin.com/in/michakaufman/
- Twitter/X: https://x.com/michakaufman
- Instagram: https://www.instagram.com/michakaufman/
- Facebook: https://www.facebook.com/micha/

---

Profile page: https://yespress.io/micha-kaufman
Published by YesPress — https://yespress.io
Last updated: 2026-10-16