# MHK

> MHK supplies healthcare SaaS for U.S. health plans, pharmacy benefit managers and managed care organizations. CareProminence supports clinical operations; MarketProminence supports enrollment and membership administration. It is part of Hearst Health.

- **Founded:** 2010
- **Headquarters:** Tampa, United States
- **Founders:** Anil Kottoor (Founder and former President and CEO)
- **Products:** CareProminence, MarketProminence, SmartProminence, SmartProminence Orchestrator, 360Measures
- **Notable:** Shared first place with ZeOmega Jiva in 2024 KLAS payer care-management rankings; both scored 79.6., Announced sixteenth consecutive HEDIS software certification in September 2025., Announced full NCQA population health management prevalidation in February 2026.

## Products & services

- **CareProminence** — Clinical workflow platform for utilization, care, pharmacy, appeals and quality management.
- **MarketProminence** — Enrollment, membership, billing and payment reconciliation software. Acquired through Continuum Performance Systems in 2015.
- **SmartProminence** — AI solution suite announced December 2025; initial fax-intake capabilities were scheduled for Q1 2026.
- **SmartProminence Orchestrator** — Standalone AI orchestration with existing-system integration and human oversight, according to its current product page.
- **360Measures** — HEDIS-certified quality measurement technology within CareProminence.
- **Implementation and consulting** — Clinical and operational specialists support software configuration and client implementations.

## Achievements

- Shared first place with ZeOmega Jiva in 2024 KLAS payer care-management rankings; both scored 79.6.
- Announced sixteenth consecutive HEDIS software certification in September 2025.
- Announced full NCQA population health management prevalidation in February 2026.

## Latest updates

- **2026-09** — MHK and MCG announced certified MCG Path prior authorization integration on September 10.
- **2026-02** — Full NCQA PHM prevalidation announced February 17.
- **2025-12** — SmartProminence AI suite announced December 3.
- **2025-09** — Sixteenth consecutive HEDIS certification announced September 16.
- **2025-02** — Findhelp integration announced February 6.

## Links

- Website: https://mhk.com/
- LinkedIn: https://www.linkedin.com/company/mhk/
- Twitter/X: https://x.com/MedHOK360
- YouTube: https://www.youtube.com/@MHKhealth
- Facebook: https://www.facebook.com/MedHOK/

---

Profile page: https://yespress.io/mhk
Published by YesPress — https://yespress.io
Last updated: 2026-09-30