# Merritt Group

> Merritt Group is an independent, woman-owned strategic communications agency based in McLean, Virginia. Founded in 1996, it combines public relations, marketing strategy, creative production and digital execution for B2B and B2G technology companies, with specialist practices in government, cybersecurity, artificial intelligence, connectivity and healthcare.

- **Founded:** 1996
- **Headquarters:** McLean, United States
- **Founders:** Ben Merritt (Founder and former CEO)
- **Products:** MG PR, MG Marketing Services, MG Studio, MG Digital
- **Notable:** Named 2025 Bulldog PR B2B Agency of the Year, Silver., Named a Bulldog PR 'Most AI Ready Agency.', Included in PRNEWS Agency Elite Top 100 in multiple years.

## Products & services

- **MG PR** — Media relations, analyst relations, influencer programs, executive visibility, launches, crisis communications and thought leadership for specialist technology markets.
- **MG Marketing Services** — Integrated strategy, positioning, messaging, account-based marketing, partner marketing, demand generation and sales enablement.
- **MG Studio** — Brand identity, design, video, research-led content, editorial assets and scalable campaign production.
- **MG Digital** — Websites, interactive experiences, SEO, paid media, search marketing, analytics and growth programs designed to produce qualified demand.

## Achievements

- Named 2025 Bulldog PR B2B Agency of the Year, Silver.
- Named a Bulldog PR 'Most AI Ready Agency.'
- Included in PRNEWS Agency Elite Top 100 in multiple years.
- Won Chief Marketer's 2024 Campaign of the Year recognition.
- Won multiple Platinum Hermes Creative Awards, including recognition tied to ATPCO's rebrand.
- Its Lay of the Brand podcast won Silver for Best PR Podcast in the 2021 Bulldog PR Awards.
- Helped Samsung generate 1,120 earned-media stories and a 62% competitive share of voice.
- Helped Menlo Security generate 150-plus marketing-qualified leads and reach an additional 1.1 million DoD users in six months.

## Latest updates

- **2026-03** — Published guidance on how PR and marketing can influence large language models ahead of RSA Conference.
- **2026-02** — Published a practical guide for marketers and PR professionals on avoiding low-quality AI-generated work.
- **2026-01** — Expanded its publishing on signal-based government marketing, nonlinear B2B journeys and measuring marketing when attribution fails.
- **2025-09** — JANSON selected Merritt Group to strengthen communications around its national-security and defense-readiness work.
- **2025-06** — Received Silver recognition as B2B Agency of the Year in the 2025 Bulldog PR Awards.

## Links

- Website: https://www.merrittgrp.com/
- LinkedIn: https://www.linkedin.com/company/merritt-group/
- Twitter/X: https://twitter.com/MerrittGroup
- YouTube: https://www.youtube.com/user/merrittgrp/
- Instagram: https://www.instagram.com/merritt.group/
- Facebook: https://www.facebook.com/MerrittGroup/

---

Profile page: https://yespress.io/merritt-group
Published by YesPress — https://yespress.io
Last updated: 2026-09-24