# MenuSifu

> MenuSifu is a New York-based restaurant technology company that builds an integrated cloud POS ecosystem for restaurants, with deep roots serving Asian-American operators across the United States. Founded in 2014, its platform spans point-of-sale, online ordering, kitchen displays, self-ordering kiosks, loyalty and marketing, payment processing, and restaurant financing, now used by more than 15,000 restaurants. Backed by a $40M Series B in 2024, the company is expanding into AI-driven kitchen automation and fintech services for restaurant owners.

- **Founded:** 2014
- **Headquarters:** New York, New York, United States
- **Founders:** William Wang (Co-Founder & CEO), Yu (Leo) Li (Co-Founder & COO), Weiqi Ma (Co-Founder)
- **Team size:** ~160 employees
- **Products:** MenuSifu POS, Kitchen Display System (KDS), Self-Ordering Kiosk, Online Ordering & Delivery Integration, MealKeyWay
- **Notable:** Grew to 15,000+ active restaurant customers across the US, Raised a $40M Series B in September 2024, bringing total funding to roughly $69.5M, Reported ~4x growth since 2022 at a 142% annual growth rate

## Products & services

- **MenuSifu POS** — Cloud-based point-of-sale system for full- and quick-service restaurants, including handheld POS terminals, with reports, analytics and multi-location management.
- **Kitchen Display System (KDS)** — Digital kitchen display that routes and tracks orders to improve accuracy and back-of-house speed.
- **Self-Ordering Kiosk** — Customer-facing kiosk for self-service ordering to reduce labor cost and speed up throughput.
- **Online Ordering & Delivery Integration** — First-party online ordering system with third-party delivery integration, scan-to-order and QR code ordering.
- **MealKeyWay** — Marketing and online-ordering brand offering loyalty programs, SMS marketing, promotions and customer engagement.
- **USezPay** — Integrated payment processing including contactless and table-side payments.
- **EZ Capital** — Restaurant financing and business credit services for owners underserved by traditional banks.
- **WeFood / WeFood Capital** — Restaurant consulting and market-expansion services helping operators open and scale.
- **Oloso** — Smart beverage automation, including automated boba/tea machines for back-of-house efficiency.
- **Reservation & Waitlist** — Table management, reservation and waitlist tools for front-of-house operations.

## Achievements

- Grew to 15,000+ active restaurant customers across the US
- Raised a $40M Series B in September 2024, bringing total funding to roughly $69.5M
- Reported ~4x growth since 2022 at a 142% annual growth rate
- Customers report ~20% lower operating costs, ~35% efficiency gains, and sales growth ~11 points above industry average
- Expanded from a single POS product into a six-subsidiary restaurant technology ecosystem

## Latest updates

- **2025-10** — Announced repositioning from 'POS pioneer' to a future-ready restaurant technology ecosystem, formalizing six subsidiaries and expanded executive leadership.
- **2025-03** — Publicized $40M Series B to fuel market growth, AI-powered restaurant automation and fintech services.
- **2024-09** — Closed $40M Series B led by Challenjers Capital with Enlight Growth Partners, Lingfeng Capital, Amino Capital and Grandview VC.
- **2022-08** — Secured $20M to expand US market presence and broaden its restaurant technology product lines.

## Links

- Website: https://menusifu.com
- LinkedIn: https://www.linkedin.com/company/menusifu
- Twitter/X: https://twitter.com/menusifu
- Instagram: https://www.instagram.com/menusifu/
- Facebook: https://www.facebook.com/menusifu/

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Profile page: https://yespress.io/menusifu
Published by YesPress — https://yespress.io
Last updated: 2026-07-19