# memoryBlue

> memoryBlue provides outsourced sales development, marketing, sales recruitment, training, and supporting technology for B2B and B2G companies. Founded by Chris Corcoran and Marc Gonyea in 2002, it combines managed prospecting with a path for clients to hire the representatives working on their accounts. Its 2023 acquisition of Operatix expanded its international delivery capabilities.

- **Founded:** 2002
- **Headquarters:** Tysons, United States
- **Founders:** Chris Corcoran (Co-founder; Managing Partner in the 2023 acquisition announcement), Marc Gonyea (Co-founder; Managing Partner in the 2023 acquisition announcement)
- **Products:** Outsourced SDR services, ADR and AE services, B2G lead generation, Marketing services, memoryBlue Academy
- **Notable:** Acquired Operatix on July 27, 2023, adding international sales delivery capabilities., Couchbase case study reports converting 10 memoryBlue SDRs to full-time employees., Doppler case study reports an average of 16 outbound demos per month, twice its pre-engagement level.

## Products & services

- **Outsourced SDR services** — Dedicated representatives prospect, qualify buyers, and book meetings using phone, email, and LinkedIn. Includes management, playbooks, reporting, and an option to hire the representative.
- **ADR and AE services** — Separate services for deeper qualification, pipeline progression, and closing capacity.
- **B2G lead generation** — Public sector prospecting and qualification for technology vendors selling to government buyers.
- **Marketing services** — Marketing support integrated with sales development and demand generation.
- **memoryBlue Academy** — Sales training including Prospecting Principles, new-hire onboarding, management training, and advanced coaching. The current Prospecting Principles cohort is listed at $1,500 per participant.
- **Sales recruitment** — Direct placement and dedicated searches for SDRs, account executives, sales engineers, leadership, and related go-to-market roles.
- **Sales technology and intelligence** — Account intelligence, AI-assisted research, conversation intelligence, and campaign reporting embedded in service delivery; not a standalone software subscription.

## Achievements

- Acquired Operatix on July 27, 2023, adding international sales delivery capabilities.
- Couchbase case study reports converting 10 memoryBlue SDRs to full-time employees.
- Doppler case study reports an average of 16 outbound demos per month, twice its pre-engagement level.
- CentralSquare case study reports 988 outbound sales-qualified leads over 33 months and nine SDR conversions.

## Latest updates

- **2026-02** — G2 published a memoryBlue customer story reporting $800,000 in influenced pipeline in a single month after linking G2 activity with Salesforce.
- **2023-07** — Acquired Operatix; Aurelien Mottier was named president of the combined business.
- **2022-06** — Avesi Partners announced an investment; amount and valuation were not disclosed in the announcement.

## Links

- Website: https://memoryblue.com/
- LinkedIn: https://www.linkedin.com/company/memoryblue/
- Twitter/X: https://twitter.com/memoryBlueSales
- YouTube: https://www.youtube.com/user/memoryBlueSales
- Facebook: https://www.facebook.com/memoryBlue

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Profile page: https://yespress.io/memoryblue
Published by YesPress — https://yespress.io
Last updated: 2026-10-16