# MediaSource

> MediaSource is a Columbus-based, women-owned communications agency that specializes in turning complex health and science stories into media-ready video, editorial assets and measurable campaigns. Founded by former television reporter Lisa Arledge Powell in 1998, the firm combines newsroom instincts, in-house production, media relations and analytics for hospitals, health systems and health brands nationwide.

- **Founded:** 1998
- **Headquarters:** Columbus, United States
- **Founders:** Lisa Arledge Powell (CEO and Founder)
- **Team size:** Public counts vary: O'Dwyer's listed 18 employees in 2026, LinkedIn lists an 11-50 company-size band, and supplied company data lists 44.
- **Products:** Multimedia Release, Public relations and media relations, Video and multimedia production, Strategic insights and measurement, Generative Engine Optimization
- **Notable:** Named to PRovoke Media's 2026 list of the 100 Best Agencies in the United States., Named Best Boutique Agency in the 2025 PRSA Silver Anvil Awards., Recognized in Columbus Business First's Fast 50 in 2024 and 2025.

## Products & services

- **Multimedia Release** — A flagship multimedia toolkit combining strategy, written materials, multiple video versions, b-roll, soundbites, still photography, audio files, a client-branded newsroom, media outreach and results reporting.
- **Public relations and media relations** — Story discovery, press strategy, journalist outreach, national and regional pitching, exclusives and real-time campaign adjustment.
- **Video and multimedia production** — Healthcare-focused long-form, news-package and social video production, motion graphics, interviews, b-roll and still photography produced with distribution in mind.
- **Strategic insights and measurement** — Campaign analytics and reporting that connect communications activity to goals such as patient visits, donations, engagement and revenue where data access allows.
- **Generative Engine Optimization** — An emerging service intended to improve the likelihood that earned coverage and healthcare information are discovered and referenced by AI search systems.
- **Executive thought leadership and content marketing** — Writing, social content, integrated campaigns and leadership positioning for healthcare and science organizations.

## Achievements

- Named to PRovoke Media's 2026 list of the 100 Best Agencies in the United States.
- Named Best Boutique Agency in the 2025 PRSA Silver Anvil Awards.
- Recognized in Columbus Business First's Fast 50 in 2024 and 2025.
- Won Best Science & Technology Video in Ragan's 2024 Video, Visual & Virtual Awards for Northwell Health's double neural bypass campaign.
- Won three categories in the 2024 PR Daily Nonprofit Communications Awards with Ohio State, Northwell Health and Orlando Health/Mastercard.
- The double neural bypass campaign reported 1,104 placements, 524 million in audience reach and more than 200 prospective clinical-trial participants.
- A 2014 Ohio State Alzheimer’s pacemaker campaign produced more than 200 patient inquiries and a nearly 2,000% traffic increase on launch day.
- A Plasma Protein Therapeutics Association campaign reportedly increased content downloads by 600%.
- Certified as a Women's Business Enterprise by the Women's Business Enterprise National Council.
- Founder Lisa Arledge Powell was named to Ragan's 2026 Top Women in Communications class.

## Latest updates

- **2026-05** — PRovoke Media named MediaSource to its 2026 list of the 100 Best Agencies in the United States.
- **2026-03** — Lisa Arledge Powell was honored in Ragan's 2026 Top Women in Communications class.
- **2026-02** — The agency published guidance on earned media's role in AI search and expanded its positioning around Generative Engine Optimization.
- **2025-12** — PR Daily named MediaSource to its Top Agencies list and awarded its American Dairy Association Mideast work Best in Video Communications.
- **2025-02** — MediaSource's Northwell Health double neural bypass campaign won Best Science & Technology Video in Ragan's Video, Visual & Virtual Awards.

## Links

- Website: https://www.mediasourcetv.com
- LinkedIn: https://www.linkedin.com/company/mediasource
- Twitter/X: https://twitter.com/mediasourcetv
- Instagram: https://www.instagram.com/mediasourcetv
- Facebook: https://facebook.com/MediaSourceTV

---

Profile page: https://yespress.io/mediasource
Published by YesPress — https://yespress.io
Last updated: 2026-09-19