# Matthew Kalmans

> Matthew Kalmans, known professionally as Matt, is the New York-based co-founder and co-CEO of Applecart. Founded in 2013 while he was a University of Pennsylvania undergraduate, the company helps organizations reach decision makers and their trusted networks. He leads its commercial and business operations, co-hosts Decision Makers, and serves as a non-resident senior fellow at Penn’s Robert A. Fox Leadership Program.

- **Role:** Co-Founder and Co-CEO at Applecart
- **Organizations:** Applecart, Robert A. Fox Leadership Program, University of Pennsylvania, Arthur W. Page Society
- **Education:** Political science; summa cum laude graduate, University of Pennsylvania
- **Known for:** Co-built Applecart from a Penn dorm-room startup into a platform that says it serves more than 100 Fortune 500 companies., Forbes 30 Under 30, Marketing & Advertising, class of 2021., Applecart became the subject of a Harvard Business School case taught in Scaling Technology Ventures.

## Career timeline

- **2013** — Co-founded Applecart while an undergraduate at the University of Pennsylvania.
- **2018** — Endeavor invested in Applecart; Ariel Emanuel joined its board.
- **2021** — Named to Forbes 30 Under 30 in Marketing & Advertising with Sacha Samotin.
- **2024** — Co-authored A Decade of Applecart and launched the Decision Makers podcast with Samotin.
- **2025** — Joined the Harvard Business School class discussing a new Applecart case.
- **2026** — Applecart announced a $100 million Series C minority investment from Blackstone Growth; Kalmans returned to the HBS class.

## Achievements

- Co-built Applecart from a Penn dorm-room startup into a platform that says it serves more than 100 Fortune 500 companies.
- Forbes 30 Under 30, Marketing & Advertising, class of 2021.
- Applecart became the subject of a Harvard Business School case taught in Scaling Technology Ventures.
- Co-led Applecart through its $100 million Blackstone Growth minority investment announced January 28, 2026.

## Latest updates

- **2026-01** — Applecart announced $100 million in Series C minority funding from Blackstone Growth on January 28.
- **2026-04** — In an April 7 LinkedIn post, Kalmans described returning to HBS for the second year, co-teaching the Applecart case with Jennifer Scott Fonstad, and an almost 300-person company.

## Links

- Website: https://www.applecart.co/
- LinkedIn: https://www.linkedin.com/in/mkalmans/

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Profile page: https://yespress.io/matthew-kalmans
Published by YesPress — https://yespress.io
Last updated: 2026-10-06