# Matt Khoury

> Matt Khoury, also known professionally as Matthew Khoury, is the London-based co-founder and CEO of LOKE, a hospitality technology business connecting ordering, payments, loyalty and customer engagement. Raised around family food businesses, he has worked on mobile bar tabs, Gelato Messina’s digital wallet and restaurant technology used internationally.

- **Role:** Co-founder and CEO at LOKE
- **Organizations:** LOKE, Aston Club, Hyper Apps Pty Ltd, Benny’s - American Cafe & Takeaway, Tagara Commercial Construction
- **Education:** University of South Australia
- **Known for:** Co-founded and leads LOKE, serving hospitality operators internationally., Helped bring mobile payment and loyalty technology to Gelato Messina., Led LOKE through its evolution into an enterprise platform with US restaurant deployments including Jet’s Pizza.

## Career timeline

- **2007–2011** — Project manager at Tagara Commercial Construction.
- **2010** — Began hospitality technology startup work with Nicholas Birrell, according to a November 2013 report.
- **2013** — Khoury and Birrell were running a private beta of the Aston Club bar-tab app.
- **2015** — Began advisory work with Hyper Apps; LOKE announced a PayPal partnership and a proposed expansion fundraising.
- **2015–2018** — Director/adviser to Benny’s - American Cafe & Takeaway.
- **2016** — LOKE worked with Gelato Messina on a digital wallet and loyalty app.
- **2017** — LOKE’s order-ahead app was announced for Hawker & Roll in New Zealand.
- **2020** — Explained LOKE’s business model to visiting Aldenham Business and Economics students in London.
- **2021** — Guinness Ventures first invested in LOKE.

## Achievements

- Co-founded and leads LOKE, serving hospitality operators internationally.
- Helped bring mobile payment and loyalty technology to Gelato Messina.
- Led LOKE through its evolution into an enterprise platform with US restaurant deployments including Jet’s Pizza.

## Latest updates

- **2026-10** — Research check: Guinness Ventures currently describes LOKE as increasingly focused on US enterprise hospitality, including deployment across Jet’s Pizza’s open store estate. This is an observation date, not a dated announcement by Khoury.

## Links

- Website: https://www.loke.global/
- LinkedIn: https://www.linkedin.com/in/mattykhoury/

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Profile page: https://yespress.io/matt-khoury
Published by YesPress — https://yespress.io
Last updated: 2026-10-22